Skechers Welcomes Jasprit Bumrah as Brand Ambassador for High-Performance Sportswear
Mumbai, 17th March 2025: Skechers, the Comfort Technology Company®, expands its roster of elite cricket athletes by signing Jasprit Bumrah—one of the most celebrated cricketers and a globally acclaimed pace powerhouse. The India National Team and Mumbai Indians bowler now compete in Skechers Cricket footwear and will appear in Skechers marketing campaigns supporting the brand’s performance and lifestyle collections.
Bumrah joins a Skechers roster that includes cricket stars Ishan Kishan and Yastika Bhatia, who have been competing in the brand’s innovative footwear for the past year. Skechers also established itself in the cricket world by signing on as the official kit sponsor of the Mumbai Indians.
“I joined the Skechers family as they are known for blending comfort with cutting-edge innovation,” said Jasprit Bumrah, who recently earned the prestigious Sir Garfield Sobers Award for the 2024 ICC Men’s Cricketer of the Year. “Their wide range of offerings make it a perfect fit for athletes who value performance without compromising on style, especially for bowlers like me. I’m proud to represent a brand that resonates with my approach to both cricket and life.”
Rahul Vira, CEO of Skechers South Asia Pvt. Ltd., said, “Jasprit Bumrah’s relentless pursuit of excellence perfectly aligns with Skechers’ commitment to innovation and performance. Having him as part of the Skechers family adds to our stellar roster of ambassadors, including Yastika Bhatia and Ishan Kishan. The Skechers Team of athletes illustrate how the signature Comfort That Performs of Skechers Cricket footwear can help anyone’s game no matter what level you play. We’re excited to further elevate our journey in cricket and continue shaping the future of sports culture in India.”
Jasprit Bumrah has redefined bowling across cricket formats since his debut in 2014. Surpassing the milestone of 400 international career wickets in 2024, he also became the first bowler to hold the number one ranking across all three cricket formats and was honoured as the ‘Player of the Series’ in India’s 2024 World Cup triumph. In 2018, Bumrah was the first Asian bowler to take five-wicket hauls in South Africa, England, and Australia within the same calendar year. Bumrah also received the BCCI Polly Umrigar Awards in 2018-2019 and 2021-2022. In 2024, he was honoured with the prestigious Sir Garfield Sobers Award for ICC Men’s Cricketer of the Year. As a Mumbai Indians stalwart, he has been integral to all five of the team’s title wins, cementing his status as one of cricket’s most elite performers.
The Skechers Cricket range includes both full-spike and half-spike options. Skechers Cricket Elite, featuring 11 metal spikes, is ideal for players seeking exceptional traction and stability, enabling them to perform with confidence and deliver powerful movements on the field. The optimal grip helps players move swiftly and effortlessly, but stay grounded when executing powerful swings. Skechers Cricket Blade, with its seven metal spikes, is designed to provide a balanced mix of grip and agility, making it ideal for players who require quick movements and decisive actions on the field. Its design helps athletes react swiftly and perform critical manoeuvres with confidence.
Beyond cricket, the Skechers team of elite athletes competing in the brand’s performance footwear includes Indian football legend Sunil Chhetri, as well as global icons like footballers Harry Kane, Baris Alper Yilmaz, Mohammed Kudus, and Isco Alarcón; basketball stars Joel Embiid, Julius Randle, Terance Mann, Norman Powell and Rickea Jackson; golfers Matt Fitzpatrick and Brooke Henderson; pickleball pros Tyson McGuffin and Catherine Parenteau; and Major League Baseball players Clayton Kershaw and Aaron Nola, among others.
Zee Media announces Winners of Unveiling India Quiz
The grand finale of the Unveiling India Quiz, a landmark initiative by Zee Media in collaboration with the Department for Promotion of Industry and Internal Trade (DPIIT), captivated audiences nationwide as it aired on Zee Media’s network, gaining its status as one of India’s most impactful knowledge-driven initiatives. The overwhelming response to the telecast highlighted the scale, excitement, and cultural significance of the event.
The telecast provided a riveting recap of the months-long journey—starting from an online Olympiad, advancing through intense state-level rounds, and culminating in a fiercely contested national finale. Viewers watched as the top eight teams battled for glory, with Army Public School, Jammu Cantt, emerging as the ultimate champions, securing the first prize. Rajagiri Public School, Kerala, claimed the second position, while Little Flower English Medium School, Kerala, took third place. Their stellar performances resonated with audiences, reinforcing the power of education in shaping future leaders.
The telecast also shed light on the quiz’s unique focus on Geographical Indication (GI) tags, a defining element that introduced young minds to India’s indigenous craftsmanship and region-specific products. This emphasis on cultural and economic awareness transformed the competition into an immersive educational experience beyond traditional learning.
Reflecting on the immense success of the initiative, Mr. Karan Abhishek Singh, CEO of Zee Media Corporation Limited (ZMCL), said, “At Zee Media, we believe that news is not just about delivering information; it is about shaping a better, more informed society. Our commitment goes beyond headlines—we actively create platforms that empower different sections of society, be it through financial literacy initiatives, business summits, or programs that inspire and educate young minds. Unveiling India Quiz is one such initiative, designed to encourage school children to learn about India’s glorious past and promising future.”
Adding to this, Shri. Amardeep Singh Bhatia, Secretary, DPIIT, stated, “The Unveiling India Quiz has successfully instilled a deep sense of national pride and awareness about India’s economic and cultural diversity. This initiative is not just a competition—it is a long-term movement to nurture curiosity and appreciation for India’s vast legacy.”
As the winners celebrate their well-earned triumph, the Unveiling India Quiz leaves behind a profound impact, encouraging millions of students across the country to embrace our unique culture, explore their heritage, and take pride in India’s incredible journey. Zee Media and DPIIT remain steadfast in their commitment to expanding such educational initiatives, ensuring that young minds continue to be inspired, empowered, and prepared for a global future.
The resounding success of Unveiling India Quiz reaffirms the importance of knowledge-driven infotainment, setting a new benchmark in nationwide student engagement.
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USFDA Commends Zydus with Final Approval for Eluxadoline Tablets
Ahmedabad, India, 17 March, 2025:Zydus Lifesciences Limited (including its subsidiaries/ affiliates, hereafter referred to as “Zydus”) has received final approval from the United States Food and Drug Administration (USFDA) to manufacture Eluxadoline Tablets, 75 mg and 100 mg (USRLD: Viberzi® Tablets, 75 mg and 100 mg).
Eluxadoline is a mu-opioid receptor agonist, indicated in adults for the treatment of irritable bowel syndrome with diarrhea (IBS-D). Eluxadoline tablets will be produced at Zydus Lifesciences Ltd (SEZ), Ahmedabad.
Zydus was one of the first ANDA applicants to submit a substantially complete ANDA with a paragraph IV certification for Eluxadoline Tablets, 75 mg, and 100 mg. With this approval, Zydus is eligible for 180 days of shared generic drug exclusivity for Eluxadoline Tablets, 75 mg and 100 mg.
Brigade PU College and Arjunaa Academy Join Hands for Inspiring 2nd PUC Orientation Event
Hassan, March 17, 2025: Brigade PU College, Hassan kicked off its pursuit to new academic heights with an orientation & felicitation program for 2nd PUC parents & students.
Hareesh PK, CEO & Founder of Arjunaa Academy for Achievers (AAA) motivated the students by citing several case studies of people who have reaped massive returns by investing their time & energy in education.
He also spoke about several challenges that a student commonly encounters during the preparation & equipped students with the right solutions to overcome these challenges.
“The heart of an institution is a highly qualified & dedicated faculty team” said Mr. Vijay Shankar, Principal and Trustee of Brigade PU college and introduced the entire teaching & non-teaching staff to the students & parents..
A brief outline of the academic plan for an entire year was presented & competitive training for the 2nd PUC was inaugurated with a book launch ceremony, unveiling the competitive books that students would be solving during the academic year.
Mr. Sreekanth PK, Director of Arjunaa Academy encouraged the Olympiad toppers of 1st PUC by felicitating them.
Teachers from Arjunaa Academy covered competitive sessions in Physics, Chemistry, Mathematics & Biology after the orientation program.
Actors reminisce about Holi Celebrations in their Hometowns
Holi, the festival of colours, is a time of joy, traditions, and togetherness. For many, the true essence of the festival lies in the way it is celebrated back home with vibrant streets, age-old rituals, and the warmth of loved ones. &TV artists Yogesh Tripathi (Daroga Happu Singh, Happu Ki Ultan Paltan) and Shubhangi Atre (Angoori Bhabi, Bhabiji Ghar Par Hai) fondly recall the unmatched beauty of Holi celebrations in their hometowns and express how much they miss being there this year. However, to keep the festive spirit alive, they plan to celebrate in their special way, following cherished traditions like making gujiyas and performing rituals that connect them to their roots.
Yogesh Tripathi aka Daroga Happu Singh shares, “Holi in my hometown in Uttar Pradesh is an experience like no other. The air is filled with colours, laughter, and folk music. Every year, we celebrate with prayers, followed by playing with gulaal, dancing, and enjoying festive treats like gujiya and thandai. The Lathmar Holi of Barsana and the Phoolon Ki Holi of Vrindavan are mesmerizing. This year, I will not be able to be there, and I will dearly miss the energy, the streets bustling with joy, and the warmth of celebrating with family and friends. But to keep the spirit alive, I will be preparing gujiyas at home and indulging in our traditional rituals. That way, even from afar, I will feel connected to my roots.”
Shubhangi Atre aka Angoori Bhabi echoes the sentiment, saying, “Holi in Madhya Pradesh has always been close to my heart. It begins with Holika Dahan, where we gather around the bonfire, praying for prosperity and happiness. The next day, the city is drenched in colours, and the joy is infectious! In Indore, Rang Panchami is another highlight, with grand processions, music, and dance. Being away from home this year makes me nostalgic for those vibrant celebrations. But to keep the festive spirit alive, I will be making namkeen and malpua just like we do back home. I will also perform the traditional Holika Dahan prayer here, ensuring that the warmth of my hometown’s Holi stays with me, no matter where I am. For me, Holi is more than just a festival it’s a feeling, a beautiful blend of tradition and nostalgia.”
ICRA Analytics Partners with FTSE Russell to Offer Fixed Income Indices
Mumbai, March 17, 2025: ICRA Analytics Limited, a wholly owned subsidiary of ICRA Ltd, has entered into a collaboration with FTSE Russell, a global leader in providing innovative benchmarking, analytics, and data solutions. ICRA Analytics currently provides comprehensive solutions, analytical tools, and digital platforms for Risk Management, Market Data, and Knowledge Services.
As part of the collaboration, ICRA Analytics will support FTSE Russell by providing valuations for calculating returns on its fixed-income indices. It will also market FTSE Russell’s fixed-income solutions to clients across India.
Founded in 2011, London-headquartered FTSE Russell is well-known for its expertise in creating and managing fixed income indices, which are widely used by asset managers, institutional investors, and financial markets globally. Their indices cover a broad spectrum of fixed-income asset classes, including government, corporate, and emerging market bonds. The company’s fixed income indices are designed to offer transparency, liquidity, and a comprehensive view of the market, enabling investors to make informed choices and manage risks effectively.
Commenting on the collaboration, Jayanta Chatterjee, MD & CEO, ICRA Analytics, said, “We are proud to announce our collaboration with FTSE Russell, whose fixed income indices are designed to offer transparency, liquidity, and a comprehensive view of the market, enabling investors to make informed choices and manage risks effectively. We believe this collaboration will further strengthen our position as a formidable player in fixed income valuations and solutions.”
Ashwini Kumar, Senior Vice President and Head Market Data, ICRA Analytics, said, “India has created its mark in international space. This partnership comes at an opportune time to give the investors a clear view of the market dynamics for their investments, using robust benchmarks based on extensive research and immense experience. I am sure this is going to be a great moment for the investing communities in India and across the globe.
Pi Day Celebrations at NMIMS Chandigarh Spark Mathematical Curiosity
In his insightful lecture, Prof. Sharma emphasized the critical role mathematics plays in research, innovation, and addressing real-world challenges. He highlighted how mathematical principles drive advancements in emerging fields such as artificial intelligence, data science, and engineering, underscoring their vast applications in both academic and industrial settings.
The event, coordinated by Dr. Aastha Gupta, successfully created an inspiring platform for students to delve into the universal language of mathematics, sparking curiosity and fostering enthusiasm for further exploration in this fundamental discipline.
GoaOnline Services Now Accessible via WhatsApp
Althino, March 17, 2025: The Government of Goa is enhancing citizen convenience by integrating GoaOnline services with WhatsApp. This initiative, led by the Department of Information Technology, Electronics, and Communications, will allow residents to access government documents, certificates, bills, payment receipts, and notifications effortlessly.
GoaOnline, the web-based platform, was initiated in 2017 under the guidance of Late Dr. Manohar Parrikar, with Shri Rohan A. Khaunte, IT Minister, actively supporting its development. This Online platform proved to a blessing to all Citizens specially during the pandemic. The new AI-assisted platform will further enhance their experience and access to 241 government services through Whatsapp.
Hon’ble Minister Shri Rohan A. Khaunte emphasized the state’s commitment to digital governance, stating, “We are dedicated to making government services more efficient and accessible—transitioning from manual processes to Web based platform called GoaOnline, then anytime, anywhere door step service delivery called Gramin Mitra and now bringing services directly to citizens’ fingertips via WhatsApp.”
Goa’s WhatsApp-based service aims to make governance truly citizen-centric and easily accessible, The Government of Goa is thus striving to offer a keyword-based system to help users navigate various services efficiently.With this integration, GoaOnline users can check the status of their applications, receive due date reminders, access service pre-requisites, and get step-by-step guidance and apply for all 241 services through WhatsApp.
This marks a significant leap in digital empowerment, ensuring public services are always within reach—from doorstep to fingertip.
Ashwini Vaishnaw Welcomes Zetwerk’s Advanced Manufacturing Hub in Chennai
Sriperumbudur – Pannur, Tamil Nadu, March 17, 2025 – Hon’ble Union Minister Ashwini Vaishnaw today inaugurated Zetwerk Electronics’ latest electronics manufacturing facility in Chennai. This 15-acre campus will play a pivotal role in strengthening India’s position in the global Electronics System Design and Manufacturing (ESDM) sector, contributing to India’s ambition of a $500 billion ESDM market and Tamil Nadu’s vision of becoming a $1 trillion economy. Zetwerk is proud to be a key piece of this transformative puzzle, driving industrial growth and self-reliance in high-value electronics manufacturing.
The new factory will focus on manufacturing control boards for washing machines, refrigerators, air conditioners, and IT hardware, with advanced production capabilities including five Surface-Mount Technology (SMT) lines, Manual Insertion (MI) lines, potting, conformal coating, and rigorous testing processes. At full capacity, the facility will employ approximately 1,200 skilled professionals.
The inauguration ceremony was presided by Hon’ble Minister Ashwini Vaishnaw, alongside key industry leaders and partners. Speaking on the occasion, Mr. Ashwini Vaishnaw, Hon’ble Minister for Electronics & Information Technology, Railways, and Information & Broadcasting, remarked: “India’s electronics manufacturing is on a growth trajectory and scaling new heights. Two major Electronics Manufacturing Clusters with approved cost of ₹1,012 crore will be developed at Pillai Pakkam and Manallur. Thanks to the vision of Hon’ble PM Shri Narendra Modi, we are strengthening India’s position as a global manufacturing hub.Tamil Nadu is a key beneficiary, with the railway budget now exceeding ₹6,000 crore—fueling growth and infrastructure. As Zetwerk launches its 7th factory, we reaffirm our commitment to supporting Indian companies in becoming global leaders.”
Recognizing the beauty and cultural significance of Tamil, he also paid tribute to one of the world’s oldest and most revered languages
Dr TRB Rajaa, Minister for Industries, Investment Promotions and Commerce in the Government of Tamil Nadu commented “As India’s top electronics producer with 36% share in national exports, Tamil Nadu has always been at the forefront of India’s manufacturing revolution. Investments from new age companies like Zetwerk further strengthen our ecosystem and will enable our ambitious target to scale up our yearly electronics exports to USD 100 billion. This factory not only creates high-value jobs but also reinforces Tamil Nadu’s role as a global hub for high-value electronics manufacturing. We welcome Zetwerk to Tamil Nadu and look forward to seeing its mutually beneficial amalgamation with the state.”
Zetwerk Electronics’ new Chennai facility is its seventh factory in India, reinforcing Tamil Nadu’s emergence as a key player in electronics production. The factory will significantly contribute to India’s ambition of achieving a $500 billion ESDM market and Tamil Nadu’s vision of becoming a $1 trillion economy.
Mr. Amrit Acharya, CEO & Co-founder of Zetwerk, reflected on the company’s journey and future aspirations: “Zetwerk was born from the vision of making India a global manufacturing powerhouse. In just a few years, we have built a full-stack EMS company that is helping reshape supply chains. This new facility is a step toward realizing India’s potential in high-value electronics manufacturing. Our commitment to innovation, sustainability, and skill development will drive our mission to strengthen India’s global competitiveness. We recognize that the journey toward a $500 billion ESDM industry and a $1 trillion Tamil Nadu economy is a collective effort, and Zetwerk is proud to be a vital piece of this larger puzzle. We want to build a technically competent enterprise focused on advanced engineering and manufacturing excellence, support global value chains and Indian value chains in their journey of India and India+.”
Zetwerk’s Chennai facility is designed to be a world-class export hub, leveraging Indo-US trade opportunities and contributing to India’s role in global supply chains. The company is committed to:
- Innovation & Excellence: Investing in cutting-edge technology and best practices for high-precision manufacturing.
- Sustainability & Responsibility: Ensuring environmentally responsible operations and ethical manufacturing practices.
- Skilled Workforce Development: Creating employment opportunities and upskilling the workforce to build future-ready talent.
- Collaboration & Growth: Partnering with global and local stakeholders to build a robust supply chain ecosystem.
With this new facility, Zetwerk Electronics takes a significant leap in advancing India’s manufacturing capabilities and reinforcing the nation’s role as a global leader in electronics production.
Leadership Growth: Soumyabrata Sengupta Takes Charge as Media Advisor to Defence and MEA
New Delhi, March 17, 2025—Soumyabrata Sengupta, Executive Director of Spearkraft Group and a Member of the Bharatiya Janata Party (BJP) State Leadership Council has been appointed as the Media Advisor to both the Ministry of Defence and the Ministry of External Affairs. In this prestigious role, Sengupta will provide strategic media guidance to senior military officers and diplomats representing India on the global stage.
An expert political consultant and media advisor, Sengupta has been a trusted name in policy advisory, public relations, and political strategy. With an extensive track record of working with the Government of India (Ministry of Home Affairs and the Ministry of Culture), the Government of Delhi, and the Government of West Bengal, he has played a crucial role in shaping high-impact media campaigns and policy communications at both national and state levels.
His latest role will see him assist senior military personnel in crafting effective media narratives, crisis communication strategies, and public engagement initiatives for India’s defense forces. Additionally, his advisory work with the Ministry of External Affairs will focus on diplomatic communications, international media relations, and strategic outreach initiatives to enhance India’s global image.
Sengupta will be working in an independent capacity through Chanakya Strategic Advisors, a public sector advisory and social impact firm under the Spearkraft Group. This move underscores the growing role of specialized advisory firms in navigating the complex intersection of governance, strategic communication, and public perception.
Over the years, Sengupta has provided political and media consultation to several senior politicians, bureaucrats, and policymakers. His deep understanding of political strategy and communication has made him a sought-after consultant in the realm of governance and public policy.
Soumyabrata Sengupta has a strong military background, having been military-schooled for most of his life. After being recommended by the Services Selection Board (SSB), he successfully completed Basic Military Training (BMT) at the Officers Training Academy, Gaya, which further strengthened his strategic thinking and leadership skills. Academically, Sengupta holds a Bachelor’s degree in Journalism from Amity University, Noida, a Master’s degree in Journalism from Andhra University, Visakhapatnam, and an MBA from Xavier Institute of Management, Bhubaneswar (XIMB). His diverse educational background has provided him with a unique blend of analytical, communication, and management skills essential for high-level advisory roles.
Expressing his thoughts on the appointment, Sengupta said: “It is an honour to assist two of the most critical ministries in shaping their media strategy and public outreach. In an era where perception and communication are vital to national security and diplomacy, effective media handling is more important than ever. Through Chanakya Strategic Advisors, I look forward to contributing to India’s strategic narrative at both national and international levels.”
With these new responsibilities, Soumyabrata Sengupta continues to strengthen his position as a leading strategic advisor in India’s political and governance landscape. His expertise in media strategy, political consulting, and government advisory further cements Chanakya Strategic Advisors as a key player in the sector.