Motorola Unveils Razr 60 with Gesture Video, True Colour Camera & motoAI
Mumbai, 28th May 2025: Motorola, a global leader in mobile phone innovation and India’s leading~ AI smartphone brand today launched the all-new motorola razr 60, a striking addition to its premium razr lineup that redefines the flip phone category. Designed for the style-forward Gen Z creators, the razr 60 features the World’s first gesture-based video recording paired with a 100% True Colour Camera validated by Pantone delivering unparalleled colour accuracy and lifelike visuals. It is also India’s first flip phone to offer luxurious Pearl Marble and Fabric finishes, elevating the design language with premium materials. Built for durability, the device boasts a titanium-reinforced hinge tested for over 500,000 folds, complemented by IP48 dust and water resistance and Corning® Gorilla® Glass Victus protection. The razr 60 also leads with the segment’s largest 3.6” pOLED external display, offering a 90Hz refresh rate and versatile flex modes – from desk and tent to laptop and camcorder. Furthermore, it is the segment’s only flip with motoAI and Google Gemini on the outer display, providing smart, contextual assistance and proactive ‘Next Move’ prompts for a seamlessly intuitive experience.
The motorola razr 60 redefines mobile videography with the world’s first Gestures based video recording on a flip phone, combined with 100% True Colour Camera validated by Pantone™ for incredibly lifelike visuals. With intuitive Air Gesture controls, users can capture content without ever touching the screen—raise an open palm to start a countdown, clench a fist to pause, and show a fist to stop recording. This intuitive, hands-free operation transforms content creation into a seamless experience, perfect for vlogging or capturing candid moments on the go.
Powered by motoAI, the motorola razr 60 features a pro-grade 50MP main camera with Optical Image Stabilization (OIS) and Instant All-Pixel Focus, delivering ultra-sharp, blur-free shots with exceptional low-light clarity. It’s paired with a versatile 13MP Ultrawide + Macro Vision lens that captures expansive 120° landscapes and intricate close-ups from just 2.5cm away. For selfie enthusiasts, the 32MP autofocus front camera with Quad Pixel technology ensures bright, detailed self-portraits—even in low light conditions.
The motorola razr 60 transforms how users capture content with its innovative Flex View technology, enabling hands-free photography and videography with unmatched ease. Record videos single-handedly by folding the device to about 90 degrees—just like a camcorder—and enjoy seamless filming in both portrait and landscape modes. Recording starts automatically, and users can pause, resume, or zoom with intuitive gestures and a super-simple interface. With the built-in Photo Booth feature, users can bring the charm of classic photo strips to their fingertips—just strike four different poses, trigger the shutter with a raised palm, and watch the images come together in a beautifully stitched layout via Google Photos.
Enhanced by motoAI-powered photo and auto video enhancements – including adaptive stabilization, scene-aware color tuning, and Auto Smile Capture, the motorola razr 60 ensures every frame is vibrant, steady, and studio-worthy. Auto Video Enhancement fine-tunes footage in real time by optimizing exposure, color, contrast, and sharpness, while advanced Color Optimization adjusts individual elements like sky, skin tones, grass, and clothing for naturally stunning results. Flex View mode adds versatility with hands-free selfies, dynamic angles with gesture-based controls, and Auto Smile Capture. With integrated Google Photos AI Tools, users can effortlessly erase distractions, unblur photos, and reimagine shots using generative AI tools—making the razr 60 the ultimate device for creators who seek innovation and impeccable visual quality.
The motorola razr 60 is more than just a technological innovation—it’s a bold expression of personal style. It is India’s 1st flip phone to feature premium Pearl Marble and Fabric finishes; it redefines the design standards in the foldable segment. Each colourway is crafted with exquisite attention to detail and brought to life with Pantone™-curated shades. The PANTONE Lightest Sky edition features a luxurious Pearl Marble finish offering a silky-smooth feel with a marble-like shimmer The PANTONE Gibraltar Sea edition showcases a fabric-inspired texture with a refined interwoven pattern that enhances grip and adds modern sophistication. For those who appreciate timeless elegance, the PANTONE Spring Bud variant brings a vegan leather-inspired grainy texture that combines superior style with a comfortable, secure in-hand feel. With it’s uniquely crafted finishes and fashion-forward appeal, the razr 60 seamlessly blends form, function, and flair—crafted for those who choose to stand out with every flip.
Talking about durability, the motorola razr 60 is designed to impress and engineered to last. Featuring a titanium-reinforced hinge certified by SGS for over 500,000 folds, it’s built for unmatched long-term durability. The innovative floating hinge plate and gapless, creaseless design delivers smoother flips, reduces strain, and offers a flawless visual experience. Its 6.9″ LTPO pOLED main display is vibrant and responsive with up to 3000 nits’ peak brightness, 120Hz refresh rate, HDR10+, and Dolby Atmos® stereo speakers with Spatial Sound, making every interaction immersive. Corning® Gorilla® Glass Victus™ protects the external display against everyday drops and scratches, while an IP48 rating and Smart Water Touch technology offer enhanced dust and water resistance. With integrated dust filters and a seamless, one-handed open design, the razr 60 is a perfect fusion of elegant design and rugged dependability—crafted for those who demand both flair and resilience.
The motorola razr 60 is the segment’s only flip phone with moto ai and Google Gemini on the external display, redefining what’s possible with your phone closed. It features the segment’s largest 3.6” pOLED display, protected by Corning® Gorilla® Glass Victus™, with a fluid 90Hz refresh rate, 1700 nits peak brightness, 413 ppi resolution, 10-bit color, and 100% DCI-P3—delivering a brilliant and immersive experience even without flipping open the device. With moto ai on the cover screen, users can access powerful tools like Catch Me Up for personalized summaries, Pay Attention for live transcription with speaker identification, and the ability to ask queries directly to MotoAI. Integrated with Google Gemini, users can plan, write, learn, take action across Google apps, and even generate creative content—all from the outer display.
The experience is further elevated with Google Photos integration for gallery access, and Photomoji to turn your images into custom emojis and stickers. Enhanced personalization features include Always-On Display, Sleep Display, customizable themes, and intuitive controls like volume key zoom, power button Gemini activation, and swipe gestures for quick settings. Designed for content creators and multitaskers alike, the razr 60 also introduces multiple Flex View modes, including new Camcorder Mode and Desk Mode, alongside Tent, Laptop, Mirror, and Stand modes—delivering unmatched flexibility in how you shoot, work, and express yourself.
Effortlessly intelligent, moto ai 2.0 delivers next-gen AI-powered convenience, redefining how users create, assist, and remember. With the all-new AI Image Studio, imagination comes to life—transform ideas into visuals with Text to Image, turn rough sketches into digital art, match your phone‘s wallpaper to your outfit using Style Sync, generate quirky stickers with Text to Sticker, and even create a personalized avatar from your selfie. For audio lovers, AI Playlist Studio crafts the perfect playlist tailored to your mood or moment—whether you’re working, chilling, or hosting a party.
On the productivity front, Catch Me Up 2.0 summarizes messages, calls, and highlights across platforms like WhatsApp and Instagram, while Pay Attention provides live audio transcriptions with speaker ID for meetings or calls. Get Next Move Suggestions based on what you’re doing, or instantly find contacts, chats, and even answers to queries via Global Search—without switching screens. With the Remember and Recall features, save anything instantly and retrieve it later with a simple voice prompt. Enhancing performance further, RAM Boost 3.0 offers up to 8GB of additional dynamic RAM, and Battery Optimization learns your usage patterns to extend battery life. With moto ai 2.0, the razr 60 doesn’t just keep up with your life—it stays one step ahead.
Speaking on the launch, Mr. T.M. Narasimhan, Managing Director, Motorola India said “With the Motorola razr 60, we are redefining what a flip phone can be—by combining next-gen AI experiences, iconic craftsmanship, and breakthrough innovation. From segment-first materials to futuristic camera gestures and the integration of moto AI and Gemini on the outer display, the motorola razr 60 represents our vision for a smarter, more intuitive future. This launch reinforces Motorola’s commitment to push boundaries, leading in design and technology, and delivering experiences that truly matter to our consumers.”
The new motorola razr 60 reimagines the flip phone category with cutting-edge innovation, premium craftsmanship, and AI-driven intelligence. It is India’s first flip phone powered by the MediaTek Dimensity 7400X chipset with on-device AI, paired with 8GB RAM and 256GB storage for fast and future-ready performance. Users can enjoy all-day power with a 4500mAh battery, 30W TurboPower™ fast charging, and 15W wireless charging. Connectivity is seamless with 16 5G bands, WiFi 7 support, and dual SIM (physical + eSIM) flexibility. The device offers a flagship software experience with Hello UI based on Android™ 15, backed by 3 years of OS upgrades and 4 years of security updates.
Beyond performance, the razr 60 delivers smart convenience and security with features like Moto Migrate, Smart Connect, Moto Gestures, Moto Unplugged, Family Spaces, and Moto Secure with ThinkShield. It enhances everyday communication with Crystal-Clear Voice Call Modes and elevates sustainability with eco-friendly packaging and climate-conscious colourful phone cases. Adding a sensorial touch, each unit includes a signature Moto Fragrance in the box. Customers also benefit from Moto Elite Care—including a toll-free support line, Razr Buddy at service centers, priority service lanes, free back cover replacement (within 6 months), pickup/drop service, and 24×7 WhatsApp chatbot assistance—ensuring a premium and worry-free ownership journey
Sanlam Enters Indian Asset Management Market with Strategic Investment in Shriram AMC
Kartik Jain, MD & CEO, Shriram AMC, said: “This partnership is more than capital—it’s a strong endorsement of our quantamental approach that fuses data science with fundamental insights. Leveraging its expertise in both quantitative and fundamental analysis, Sanlam will enhance the sophistication of Shriram AMC’s investment processes and help deliver relevant and differentiated investment solutions to the right customer segments. As a result, this strategic partnership will further strengthen the key pillars of our strategy covering the 3Ps of Performance, Products and Placement.”
Carl Roothman, CEO of Sanlam Investments, Sanlam’s asset manager, added: “We see India as a strategic growth market, and our partnership with Shriram AMC reflects our commitment to co-creating investment excellence, particularly in emerging markets. With over two decades of successful collaboration between the Shriram Group and Sanlam, this partnership builds on a long-standing legacy of trust, and a mutual vision to create impactful investments that benefit society.”
Gaurav Patankar, Managing Partner & CIO, Mission1 Investments, said: “We could not be more excited to have someone like Sanlam join in not just as an investor but also as a co-promoter. To have two promoters with depth, expertise and pedigree that have a long history of working together can only mean strong long term value creation for shareholders. The opportunity landscape in asset management is as interesting if not more than it was in 2022 when we made our initial investment. We see the long-term value creation opportunity here as exciting and exponential”
Malaika Arora on What Makes Dancers Shine in Hip Hop India S2
MUMBAI, India–May 28, 2025: Amazon MX Player, Amazon’s free streaming platform, is turning up the tempo as Realme Hip Hop India Season 2 continues to dominate the charts and capture viewers’ hearts across the country. As the show inches closer to the ultimate showdown, the competition is only getting more intense, and the rivalries sharper than ever. With tension running high, surprises around every corner, and energy that never lets up, judges Remo D’Souza and Malaika Arora are seeing dancers go harder, bring their A-game to each performance, and command the stage like never before.
Reflecting on what sets a standout performer apart, Malaika Arora shared, “For me, presence and expression are everything. When a dancer steps onto that stage and instantly commands the space, even before the music drops, you know you’re in for something special. It’s not just about executing choreography. It’s about owning the moment and connecting with the audience from the very first beat.”
She further added, “Technique is important, of course, but it’s the emotional connection that transforms a good performance into something unforgettable. When a dancer is truly living every note, and telling a story, that’s when I know I’m witnessing something special. There’s a kind of authenticity in those moments that you don’t see often, and when that happens, it stays with you.”
As rivalries intensify and emotions run high, Realme Hip Hop India Season 2 keeps the adrenaline pumping with performances that are as explosive as they are emotionally charged. New episodes drop every Thursday, only on Amazon MX Player, accessible on the Amazon Shopping App, Prime Video, Fire TV, and Connected TVs.
A Culinary Ascent: The Fern Hotels and Resorts Presents ‘Cuisines of the Hills in India’ Food Festival
Renowned for their natural beauty, India’s hill stations are also culinary treasure troves shaped by regional produce, climatic conditions, and deep-rooted cultural influences. The food festival draws inspiration from the rich gastronomic heritage of iconic hill towns such as Manali, Shimla, Nainital, Darjeeling, Munnar and Coorg etc. With menus reflecting everything from indigenous tribal practices to colonial-era cooking techniques, ‘Cuisines of the Hills in India’ offers an immersive experience steeped in authenticity.
Guests can relish delicacies like Chana Madra and Dham from Himachal Pradesh, Aloo ke Gutke and Gahat ki Dal from Uttarakhand and Tibetan-inspired favourites such as Thukpa and Momos from Darjeeling. The bold and earthy flavours of Coorg shine through in dishes like Pandi Curry and Kadumbuttu, while Kerala’s hill cuisine is represented through offerings such as Appam with Stew and Kappa with Meen Curry. These dishes are authentically prepared using locally sourced ingredients including millets, barley, wild herbs, lentils, and region-specific spices.
“We are pleased to introduce ‘Cuisines of the Hills in India’ as a tribute to the country’s elevated culinary culture. Through this festival, we aim to spotlight the culinary depth and cultural richness of India’s hill stations, offering our guests not just a meal, but a story on every plate,” shares Chef Ritesh Sen, General Manager – Food & Beverage, The Fern Hotels & Resorts. Promising a refreshing escape into India’s culinary highlands, ‘Cuisines of the Hills in India’ invites food lovers and cultural enthusiasts to savour the soulful simplicity and regional richness that define the hills of India.
Antara Senior Care Launches Care Home in Chennai for Assisted Living and Rehabilitation Care Needs
Chennai, 28th May 2025: Antara Senior Care, India’s leading provider of holistic senior–care solutions and a wholly owned subsidiary of Max India Limited, has launched the first of its care homes in Chennai. The ~30,000 sq. ft., 43-bed facility on East Coast Road (ECR) addresses the growing demand for specialized senior care. It offers assisted living for seniors who need support with daily activities, as well as rehabilitative and recovery services for those recuperating after major health events.
Chennai is one of India’s leading medical tourism hubs. It draws a significant number of domestic medical tourists with its robust medical infrastructure, and attracts a large number of international patients, many among them seniors. However, despite the strong medical setup, the infrastructure that aids structured recovery and rehabilitation remains underdeveloped. Additionally, Chennai has a growing population of senior citizens, underlining the urgent need to create systems that support those without relevant care backup at home to regain health with ease and dignity.
Ishaan Khanna, CEO, Antara Assisted Care Services, said, “With the launch of our new Antara Care Home on the East Coast Road, we are excited to bring to Chennai a facility that is built to deliver the highest standard of rehabilitative and recuperative care to seniors, as well as assisted living services for those requiring long-term support. Antara‘s commitment to high-quality clinical governance in coordination with the treating doctor, and professional caregiving is directed to help residents get the support needed to tide over health setbacks, even when they live independently. For those needing ongoing assistance with daily activities, our assisted living solutions provide a secure, dignified environment with 24/7 professional care. We aim to provide seniors and their children a stress-free recovery experience and quality assisted living option in an environment built around their needs.”
STF and Mann Deshi Foundation Transforming Dantewada, One Maidan at a Time
In the remote corners of Dantewada, Chhattisgarh, where shadows of a dark past and volatile present loom over the villagers, Sachin Tendulkar Foundation (STF) and the Mann Deshi Foundation are ushering in a new dawn. Coordinated efforts, with support from the district administration, are helping shape a sports-empowered future for children, one maidan at a time.
Sachin Tendulkar Foundation (STF), committed to empowering children through sports, in partnership with the Mann Deshi Foundation, have introduced— the Maidan Cup Competition, to give under-privileged children a platform to perform. For this competition, a total of 50 playgrounds across 50 participating villages across the Dantewada district are being carved out of barren lands. Already in action, the initiative is coming to fruition with active support from the District Collectors Mayank Chaturvedi, Kunal Dudawat and the villagers.
For villagers long affected by naxalism, their children getting some scope and exposure for development through sports, is a promising start in their overall stride towards a better future. Over 10,000 children are going to get benefitted from this initiative with a projected 40% participation from girls, signalling a paradigm shift in girl child empowerment and gender equality. Broader impact from the Maidan Cup is aimed at reducing the crime rates in conflict zones by around and above 20% through sports programmes. With zeal and unified spirit from all involved, including the villagers, a grass roots revolution is about to take shape in the conflict-ridden corners of Dantewada.
Pocket FM has the back of Jaipur Patriots for UTT this season
India, May 28, 2025: Every great match has a story. And every story needs someone who believes in it. This season, audio series platform Pocket FM steps into the arena, partnering Jaipur Patriots as their official back-of-the-jersey partner for Ultimate Table Tennis (UTT) 2025.
“At Pocket FM, we build stories that resonate with stories of ambition, setbacks, and second chances,” said Vineet Singh, Head – Brand Marketing and Communications. “In the Jaipur Patriots, we saw a story we wanted to stand behind. And that’s exactly what we are doing, both literally and in spirit.”
The Patriots return this season with a fierce lineup: India’s top-ranked women’s singles player, Sreeja Akula, international stars like Kanak Jha and Britt Eerland, and a fresh wave of Indian talent. Coached by Pavel Rehorek (Czech Republic) and Sachin Shetty (India), the team will be playing #Fortheglory and is focused on rewriting the script for table tennis in India
“Jaipur Patriots is on a mission to make table tennis matter more in India to turn matches into moments that stay with our fans,” said Parina Parekh, Co-owner, Jaipur Patriots. “Pocket FM understands that spirit. They have built a platform rooted in storytelling that speaks to young India, and we commend their effort to back a sport that’s still finding its spotlight. This partnership brings together two teams driven by purpose, and we are excited to build stories and meaningful moments together.”
To mark the partnership, Pocket FM is also launching an internal table tennis face-off across its India offices, beginning May 29. As UTT unfolds on the professional stage, Pocket FM’s own players will take up the paddle, bringing the spirit of the sport to its own floors.
Ultimate Table Tennis Season 6 begins May 31, 2025 at EKA Arena, Ahmedabad. Matches will be broadcast live on Star Sports and streamed on JioCinema.
Airtel introduces India’s First All-in-One OTT Entertainment Packs for Prepaid Users
New Delhi, May 28, 2025: Bharti Airtel (“Airtel”), one of India’s leading telecommunications service providers, today, announced new unparalleled entertainment packs for prepaid customers. With access to an industry-leading portfolio of 25+ top OTT platforms—including Netflix, JioHotstar, Zee5 and SonyLiv — Airtel is the only telco in India offering such an extensive entertainment experience. Starting at an attractive introductory price of ₹279 for 1 month validity, customers will get access to a wide variety of popular streaming platforms, of value worth ₹750, making it the only telco to enable access to such a wide bouquet of OTT streaming options. The company has also bundled entertainment packs with unlimited 5G data and unlimited calls at ₹598 facilitating unlimited entertainment.
|
Packs |
Benefit |
Validity |
MRP |
|
Direct subscription via Airtel Xstream Play App |
Netflix Basic + Zee5 +JioHotstar + Airtel Xstream Play Premium |
1 month |
₹ 279 |
|
Prepaid Content Only Packs |
Netflix Basic + Zee5 + JioHotstar + Airtel Xstream Play Premium |
1 Month |
₹ 279 |
|
Prepaid Data Bundles (Unlimited 5G And Unlimited calls) |
Netflix Basic + Zee5 + JioHotstar + Airtel Xstream Play Premium |
28 days |
₹ 598 |
|
Netflix Basic + Zee5 + JioHotstar + Airtel Xstream Play Premium |
84 days |
₹ 1729 |
Customers can now access wide variety of TV shows, blockbuster movies, and documentaries from leading OTT platforms such as Netflix, JioHostar, Zee5, SonyLiv, LionsgatePlay, AHA, SunNxt, Hoichoi, ErosNow, and ShemarooMe, among others, all through a single pack. By consolidating these various OTT services into one affordable package, the company seeks to meet the changing entertainment preferences of its prepaid users. This enables them to effortlessly enjoy international, Bollywood, and regional content in more than 16 languages, including their preferred shows, films, and original content without the complications of managing individual subscriptions. This strategic initiative not only enhances Airtel‘s value proposition but also highlights the company’s dedication to offering its customers unmatched convenience, flexibility, and a diverse range of entertainment options.
Summer Research Methodology Workshop 2025 concludes with a clear vision to research leadership
27 May, 2025, Bengaluru:
“If you want to be a good scholar, you need to be an engaged one”, said Professor Rishikesha T Krishnan, Director, IIM Bangalore, while addressing participants of the Summer Research Methodology Workshop 2025 at IIM Bangalore, hosted by the Office of Research and Publications (R&P) from 19th May 2025. The workshop concluded earlier today with the Editors’ Panel and valediction. Altogether 97 candidates from across India, including faculty and PhD students from other Indian Institutes of Management, took part in this workshop. Around 12 IIMB faculty members, who are well published in their respective domains, were involved with the workshop.
Providing valuable insights on ‘Research Leadership’ during the valediction, Professor RT Krishnan listed rigor, insight and relevance as the essential criteria for engaged scholarship. “However, the outcome of all this should be impact; you need to figure out how to extend the benefit of your research beyond academic journals. If you are smart in designing your research, you can take the outcome of your research in different directions to benefit academia, industry, policy making, and more.”
He quoted from papers co-authored by IIMB faculty and Doctoral scholars to explain the model of engaged scholarship further, adding, “To make research more impactful, you have to find interesting problems and provide unique solutions for the same. In India, the different and unique phenomena going around us give us a plethora of ideas to work on our research and publish in top journals. Working in the sustainability domain has also become crucial.”
He summed up his talk listing how to draw an action plan to be successful and impactful in research. “Remember that being a scholar is akin to a marathon, not a sprint, where personal vision as well as aspiration, focus, strategic intent and research plan are vital. View yourself as more than just a teacher – but as an engaged scholar. Benchmark yourself against the best in the world. Be committed to continuous improvement and embrace new technology as well as pedagogy. Manage time judiciously – try to align teaching, research and writing. This should be your individual agenda as a scholar.” He also explained the importance of personal effectiveness adding, “Prioritize and put first things first.”
“As an outstanding teacher, as a rigorous researcher, through contribution to practice, and sometimes through all three, can you be truly impactful. Become experts in your domains, an expert in an emerging method or approach, identify or build a unique dataset and then mine it. Develop a knack to identify interesting problems across domains and ways of addressing them.” He concluded by telling the participants that the best return gift they could give to IIMB faculty engaged in this workshop was to practise all that they have learnt in the workshop.
Brand Raga Repositions as 360° Marketing Consultancy with ‘YouFlexible’ Approach
National, May 27th 2025 — Brand Raga, one of India’s most effective marketing agencies soecialising in the metro cities landscape, today announced its strategic repositioning as a 360° marketing consultancy. At the heart of this evolution is the launch of its proprietary YouFlexible model—a transformative approach designed to deliver deeply customized marketing solutions that adapt to the ever-evolving needs, pace, and growth challenges of each client. Unlike conventional, one-size-fits-all agencies, Brand Raga’s YouFlexible framework combines brand strategy, digital performance, political communications, creative storytelling, and on-ground execution into one unified engine. It is this integration, paired with deep regional expertise, that has helped the agency dominate in markets often underserved by national agencies.
Delivering Growth in every assignment. Brand Raga’s success across metro cities to Tier 1 and government sectors has set a new benchmark. From amping women-led self-help groups triple their sales to ₹2.52 crore via hybrid campaign models, to generating 50% of monthly sales for a regional F&B brand purely through digital leads, the agency has consistently delivered measurable impact.
In the government and political space, Brand Raga has maintained a 100%-win record for election clients since 2018 and led historic campaigns like Karnataka’s Janaparashakti manifesto initiative—reaching over 2 crore citizens, conducting 200+ on-ground events, and collecting 3.5 lakh public inputs to co-create a genuinely people-powered vision.
Even in crisis scenarios, Brand Raga has shown remarkable agility—turning a modest ₹71,000 campaign budget into ₹28 lakh worth of donations for Karnataka’s 2019 flood relief fund through sharp messaging and digital precision.
A Model for the Future of Indian Marketing
“Our repositioning is not just about how we market—it’s about how we partner,” said Shivkumar Mamadapur, Founder and CEO of Brand Raga. “Today’s clients, especially in emerging markets, demand flexibility, integration, and results. The YouFlexible model was built exactly for this: to break silos, move fast, and create campaigns that are both contextual and high converting.”
Brand Raga’s integrated model has made it the go-to partner for political leaders, real estate developers, government bodies, and social enterprises alike. Campaigns like Yuva Dasara, which converted 62 lakh digital impressions into packed ground attendance, exemplify how Brand Raga bridges digital storytelling with real-world action.