PHDCCI to Host 3-Day GI Mahotsav at Dilli Haat, Mar 21-23, 2025
PHDCCI is organizing a 3-days Exhibition and Conference, “GI Mahotsav”, of GI-tagged products from 21st to 23rd March 2025 at Dilli Haat-INA, New Delhi. The event is being organized to raise awareness on GI, with the support of the Office of the Development Commissioner (MSME), Ministry of MSME, Govt. of India.
Geographical Indication (GI) is a label used to identify a product that originates from a specific geographical area and possesses unique qualities, reputation, or characteristics that are essentially attributable to its place of origin. These GI-tagged products help consumers to give guarantee of the authenticity and quality linked to that geographical origin. Further, GI is a form of intellectual property protection given to producers in that region, preventing others from falsely claiming the same origin for their products.
As of March 31, 2024, India has 635 products with Geographical Indication (GI) tags. These products include agricultural products, handicrafts and art wares, food products, and various kind of other consumer products. A significant number of potential products are yet to be recognized with a GI tag in the coming years.
The Indian Government has set a target to register 10,000 Geographical Indication (GI) products by 2030 which means several potential products will receive GI tags in the coming years.
The exhibition aims to bring together various states of India to showcase their unique GItagged products, highlighting the rich cultural and traditional heritage of our nation. The 3 Day Exhibition will provide an excellent platform for artisans, producers, and entrepreneurs to connect with buyers, policymakers and industry experts.
OBJECTIVE:
- Raising awareness about the importance of protecting and promoting products with unique geographical origins
- Providing a platform for producers to connect with consumers and buyers for sales & marketing.
- Celebrating the diverse cultures and craftsmanship associated with these products, essentially aiming to showcase and market India’s GI tagged goods on domestic and international markets
- Encouraging States to identify more products with unique characteristics and specifications which could be tagged under GI.
Experience Healthier Cooking with TTK Prestige’s New Air Chef Air Oven
Hyderabad, 21st March 2025: TTK Prestige, the legendary brand known for its innovative and versatile kitchen appliances, proudly introduces its latest addition to the kitchen appliance collection—the Air Chef Air Oven, a ground breaking addition to its Air Fryers category. Packed with advanced features and cutting-edge technology, this appliance is a game-changer for anyone looking to prepare delicious meals with minimal effort and maximum health benefits.
The Air Chef Air Oven presents a number of advanced features tailored for contemporary cooking requirements. The device has a spacious 12L capacity, ideal for families and parties, enabling users to cook a range of dishes with ease. Central to its performance is the revolutionary 360° Rapid Air Technology, which distributes hot air uniformly around food, creating flawlessly crispy and golden finishes with as much as 80% less oil—providing a healthier cooking alternative compared to conventional cooking.
To maximize user ease, the Air Chef Air Oven comes with a chic digital control panel and preset functions. These pre-set configurations enable easy baking, grilling, frying, and roasting, while temperature and time control functions provide the users with utmost flexibility to design their cooking procedure. Further adding to its user-friendliness, the machine is equipped with a door that can be easily removed for ease of cleaning and maintenance, as well as a transparent window equipped with an internal lamp through which the users can observe the cooking process without disrupting it.
The Air Chef Air Oven features smoke-free heating technology, providing a hygienic and odorless kitchen space. It provides intense performance with its 1800W heating power, shortening cooking time without compromising on high-quality output. The device also features a variety of useful accessories, including a grill tray, baking tray, rotisserie attachment, frying basket, and rotisserie handle, allowing users to unlock unlimited culinary opportunities—from roasting meat to baking sweets.
ACT Fibernet’s Smart Wi-Fi Delivers Lag-Free Cricket Streaming
Bengaluru, March 21, 2025: As the most thrilling cricket season of the year approaches, ACT Fibernet is revolutionizing how fans experience every match with its cutting-edge AI-powered Smart Wi-Fi. Designed to deliver uninterrupted high-speed internet, seamless connectivity, and an adaptive network, ACT’s Smart Wi-Fi ensures you never miss a single boundary, six, or nail-biting finish.
“We understand how important a seamless connection is for an uninterrupted sport-watching experience,” said Mr Ravi Karthik, Chief Marketing and Customer Experience Officer, ACT Fibernet. “With ACT SmartWi-Fi®, fans can enjoy high-speed, uninterrupted streaming, no matter where they are in their home. Our smart technology adapts in real-time, ensuring our customers get the most seamless Wi-Fi experience.”
ACT Fibernet’s Smart Wi-Fi, powered by ACT Zippy, transforms traditional Wi-Fi into an intelligent, self-optimizing network. This AI-driven technology proactively scans your home environment, detecting interference and adjusting in real-time through solutions like channel switching and band steering, delivering a buffer-free streaming experience. With unlimited data plans and AI-powered technology, ACT SmartWi-Fi® takes cricket viewing to the next level.
ACT SmartWi-Fi® brings a game-changing experience of uninterrupted streaming, adaptive network performance, and multi-device connectivity. Whether you’re streaming in 4K on your smart TV, checking match stats on your phone, or live-tweeting the game, ACT SmartWi-Fi® ensures all your devices receive optimal speed and connectivity. With whole-home coverage, you can enjoy the game from any room without disruptions while the intelligent self-healing network continuously monitors and fixes issues for a seamless experience.
ACT Fibernet tailors its plans to suit each city’s unique needs, ensuring their customers get the plan as per their exact needs.
WXM Finishes Ground Zero Tapings, Paving the Way for India’s Wrestling Future
Gurugram, March 21, 2025 – Wrestling Xtreme Mania (WXM) wrapped up its highly anticipated Ground Zero Tapings, marking a significant milestone in the evolution of professional wrestling in India. From March 18th to 20th, WXM’s state-of-the-art facility in Gurugram witnessed high-octane matches featuring India’s finest pro-wrestling talent alongside globally renowned superstars like Raj-The Maharaja (aka Jinder Mahal), Axel Tischer, Samuray del Sol (Kalisto), Dijak, and many others.
A New Home for Indian Pro-Wrestling
For years, Indian pro-wrestlers have had no structured platform to showcase their talent. Those with dreams of making it big were forced to look overseas, with little to no support at home. WXM is transforming the same by creating a foundation for homegrown wrestling excellence by combining world-class infrastructure, top-tier coaching, and a stage where Indian wrestlers can prove themselves alongside the best in the world.
Their cutting-edge training facility and arena are designed to groom the next generation of wrestling superstars. With international-standard equipment, structured athlete development programs, and mentorship from global wrestling icons, WXM is giving Indian talent everything they need to succeed.
In the words of Jeet, COO, WXM, “Indian wrestlers have waited too long for a real opportunity, and WXM is giving them exactly that. We now have world-class training, a competitive platform, and a chance to prove ourselves on a global stage. This is just the beginning.”
Rishi, CEO, WXM added, “The response from fans has been phenomenal. The energy in the arena, the excitement on social media, and the love for our production quality confirm what we already knew—India is ready for its own wrestling revolution. We are building something that will stand the test of time.“
Raj-The Maharaja (aka Jinder Mahal), International Wrestler, WXM said, “The world is taking notice of WXM. We have international stars from the US, Canada, UK, Germany, Japan, and beyond stepping into an Indian ring. This is a global product born in India, and soon, fans everywhere will be watching what we’re building here.”
It’s about every Indian who has ever believed that we can create something world-class, something legendary, and something that will go down in history.
WXM is on a mission to make pro-wrestling one of the top two sports in India, competing alongside cricket in popularity and engagement. Through high-caliber productions, intense storytelling, and strategic partnerships, WXM is building an ecosystem that blends sport with entertainment (sportainment), ensuring that every match is not just a competition but an unforgettable experience.
Arete Hospitals Launches Initiative for World Head Injury Awareness Day
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BIMTECH and FH Vorarlberg Austria Strengthen Ties Through a Deep Dive into India’s Cultural and Economic Fabric
Mumbai, 21st March 2025: Birla Institute of Management Technology (BIMTECH), a leading business school in India, successfully organized the “India Study Program 2025”. This immersive program provided students from FH Vorarlberg, Austria, with a unique opportunity to explore India’s rich cultural, social, and business landscapes while engaging in insightful discussions on sustainability, diversity, and leadership.
The 10-day program held interactive sessions with BIMTECH’s highly experienced faculty, cultural immersion activities, and field visits to significant locations, including the Aravalli Biodiversity Park (ABP) Vasant Vihar, New Delhi, a gender and child development initiative at Protsahan, and a historical tour of Agra Fort and the Taj Mahal. The curriculum was carefully designed to provide students with a deeper understanding of India’s heritage, sustainability challenges, and corporate ecosystem.
The thought-provoking academic sessions included insightful lectures on topics such as sustainable business practices, the role of Ayurveda in holistic wellness, and the impact of environmental challenges. Practical experiences like meditation, yoga sessions, and student interactions enriched the learning journey.
Reflecting on the success of this experience, Dr. Prabina Rajib, Director, BIMTECH, shared, “The India Study Program 2025 has been a remarkable journey of cultural exchange and intellectual dialogue. Through this initiative, our guests have not only gained academic insights but also first-hand exposure to India’s vibrant traditions and progressive steps in sustainability and development. Such initiatives are paramount for the holistic development of students preparing them to lead and manage diverse teams in a globalized business environment. We are proud to be a globally connected institution that embraces cultural diversity.”
A key highlight was the visit to SCORE Livelihood Foundation interventions at Jhansi, Uttar Pradesh by fourteen students and two faculty members of Vorarlberg University of Applied Sciences. This immersive experience provided them with an opportunity to engage in cross-cultural discussions, interact closely with local communities, and understand the challenges and best practices in sustainable development, particularly in water, agriculture, horticulture, and forestry.
As part of their visit, the students explored Khajaraha village in Babia and Ghughava village in Badagaon Block, along with key institutions such as the Climate and Applied Forest Research Institute, RISE-Jhansi Incubation Centre, and Lakshya Community Radio Station. To deepen their cultural understanding, the students also stayed 1-night with Indian families in pairs, offering them a first-hand experience of local traditions and lifestyles.
The final session featured a reflection and feedback discussion, where students shared their experiences, highlighting how this visit deepened their understanding of India’s social fabric and evolving economics. Students from both the institutes participated in group discussion on Sustainable Development Programs and recognised that achieving SDGs, and slowing climate change requires global collaboration by developed, developing and underdeveloped countries on different scales and resources. The program culminated with a visit to Dilli Haat, where students explored India’s diverse handicrafts and cultural expressions.
Inspired by its founders Late Basant Kumar Birla and Sarala Birla, BIMTECH pioneered innovative programs like PGDM, PGDM-International Business (IB), PGDM-Retail Management (RM), and PGDM-Insurance Business Management (IBM), nurturing individuals into global leaders. Also, BIMTECH is now AACSB accredited, joining the Ivy League of Top Globally Recognized B-Schools. Fostering a symbiotic relationship, the institute excels in management education, supported by its globally placed robust alumni network of over 8000 individuals.
Tokyo Meets New Delhi: Adrift Kaya’s Neon Nights Set the Stage for Excitement
March 21,2025:When the clock strikes 10:30 PM, Adrift Kaya undergoes a dramatic transformation. The refined izakaya, known for its impeccable Japanese flavors, sheds its fine-dining skin to reveal Neon Nights—a tribute to Tokyo’s pulsating after-hours culture, making its debut at JW Marriott New Delhi Aerocity on March 21st. This first-of-its-kind concept, brought to India by Michelin-starred Chef David Myers, reimagines nightlife by blending underground energy with exquisite culinary craftsmanship.
Like the neon-lit streets of Shinjuku and Shibuya, Neon Nights electrifies the senses. A secret menu—bold, elusive, and available only for those who dare to ask—promises a gastronomic adventure laced with intrigue. Think Toro Tartare with Sriracha and Crispy Rice, Sweet Corn Tofu Tempura with Black Vinegar Sauce, and Yakitori Chicken Meatballs with Onsen Tamago and Teriyaki Glaze. Pair these with cocktails that capture the soul of Japan’s vibrant bar culture, such as the fiery Fire Akuma, a Suntory Toki whiskey concoction laced with chili, or the ethereal Coco Geisha, a delicate blend of sake, coconut water, and bitters.
Bandhan Bank Partners with Salesforce for Digital Transformation
Kolkata, March 21, 2025: Salesforce, the #1 AI CRM[1], today announced its partnership with Bandhan Bank, a pan-India universal bank, to revolutionize its loan origination systems (LOS) and deliver a seamless, digital-first experience for customers. With over 6,300 outlets across 35 states and union territories, Bandhan Bank has been at the forefront of financial inclusion and banking innovation. This strategic collaboration marks a significant milestone in the bank’s technology-driven transformation journey, aiming to provide accessible, efficient, and technology-driven financial solutions to customers across India.
Bandhan Bank has consolidated multiple loan origination systems (LOS) into best-in-class AI-driven platforms powered by Salesforce, creating an efficient and intelligent lending experience. Following its Core Banking System transition in October 2023, the bank has accelerated its digital transformation journey, enhancing product innovation and operational excellence to deliver faster, more efficient, and customer-centric financial services. With Salesforce’s Lightning Platform which is used for Housing Finance LOS and Sales Cloud for commercial loans, Bandhan Bank has streamlined the entire loan lifecycle- from customer onboarding and credit evaluation to approval, disbursal, and servicing.
With AI at the core of this transformation, the bank has enhanced loan quality, trade finance, payment processing, fraud detection, and risk management, ensuring greater accuracy and security. By leveraging automation and data-driven decision-making, it is also driving efficiency, agility, and governance excellence, building a more robust and future-ready financial ecosystem.
Arundhati Bhattacharya, President & CEO, Salesforce, South Asia, said, “Banking is undergoing a seismic shift—becoming more intelligent, automated, and deeply customer-centric. Bandhan Bank’s technology-driven transformation is a testament to the power of AI-driven technology in redefining speed, agility, and trust in financial services. This collaboration brings together Bandhan Bank’s bold vision to create a smarter, more connected, and data-driven lending ecosystem—one that enhances operational excellence while setting new benchmarks for customer experience in the industry.”
While commenting further on the rapid technology adoption in the banking sector, Arundhati added, “As AI reshapes the industry, banks must innovate responsibly—ensuring trust, security, and inclusion remain foundational. With Agentforce, we are entering a new era of digital banking, where AI agents collaborate with humans to drive intelligent automation, optimize decision-making, and deliver hyper-personalized financial experiences at scale. At Salesforce, we are committed to equipping financial institutions with next-generation digital infrastructure that accelerates growth, strengthens resilience, and fosters financial empowerment across India.”
Ratan Kumar Kesh, Executive Director & Chief Operating Officer, Bandhan Bank, said, “At Bandhan Bank, we are committed to leveraging technology to create a streamlined and efficient banking experience. Through our partnership with Salesforce, we are building a scalable, AI-powered digital platform that enhances speed, agility, and operational excellence. By consolidating multiple LOS into best-in-class systems, we are optimizing decision-making, accelerating loan approvals, and ensuring a seamless experience for our customers and employees.”
Salesforce Agentforce, a new layer on the Salesforce Platform, enables companies to build and deploy AI agents that can autonomously take action across any business function. As the financial services industry embraces AI-driven transformation, Agentforce represents the next evolution of digital banking—where AI agents work alongside humans to improve operational resilience, accelerate lending workflows, and deliver hyper-personalized financial experiences.
iQOO Seeks Gen Z Chief Gaming Officer with INR 10 Lakh Reward
New Delhi, March 21, 2025: iQOO, a high-performance smartphone brand, is on the hunt for its Chief Gaming Officer (CGO) for 2025 to co-create its smartphones, lead the brand’s eSports vision, and actively engage with India’s top eSports gamers. The opportunity offers young gaming enthusiasts, under the age of 25, a chance to turn their passion into a fulfilling and rewarding career. The CGO will gain access to iQOO’s latest products and represent the brand at major gaming events across the world.
Talking about the quest for Chief Gaming Officer, Nipun Marya, CEO, iQOO, said: “We have always believed in the power of India’s gaming community, and the phenomenal response to our previous CGO hunt reaffirmed this. After receiving countless requests from our community, we knew we had to bring it back. At iQOO, we are committed to empowering young gaming enthusiasts by giving them a platform to step into the eSports industry and shape the future of mobile gaming in India. With CGO as an I.P, we continue to create opportunities for Questers to turn their passion into a profession and be a part of the vision.”
The number of gamers in India has grown at an annual rate of 14.6% over the past six years, from 2018 to 2024, with the latest estimate of gamers reaching approximately 48 crore, based on trends from the IMARC report. In 2023, the gaming population stood at 43.9 crore, according to the same report. With the CGO 2.0, iQOO aims to further engage its rapidly expanding community, fostering innovation, and empowering young gaming enthusiasts to shape the future of mobile gaming in India.
iQOO recently teamed up with seven of India’s biggest gaming icons—Dynamo Gaming, GamerFleet, Mortal, Payal Gaming, Scout, Shreeman Legend, and UnGraduate Gamer—in the largest co-creation initiative in mobile gaming. These top gamers are putting iQOO’s gaming smartphones to the test, providing real-time feedback, and certifying devices.
In December 2024, the brand also joined forces with six top BGMI eSports teams and over 100 gamers to fuel the eSports boom in India.
Bajaj Broking Drives Growth with Exclusive Investor Awareness Programme for Ludhiana Doctors
March 21,2025:Bajaj Broking, a part of Bajaj Finserv group, organised an exclusive investor awareness programme for the doctor community in Ludhiana. This special session was designed to provide valuable insights into the dynamics of broking and empower doctors with financial growth and wealth management strategies. The 2-hour session saw engaging discussions on strengthening doctors’ understanding of the capital market, wealth creation, investment planning and trading sessions. The attendees also interacted with experts from Bajaj Broking, who provided valuable insights into intraday, swing, and positional trading.
At the special meet-up, doctors were invited to join the Bajaj Broking family and were offered exclusive benefits like a seamless onboarding process with zero account opening fees, lifetime zero annual maintenance charges and complimentary portfolio check-up with timely expert advice to optimize their investments. The event witnessed the attendance of more than 100 doctors visiting from all around Ludhiana making it a successful event in promoting financial awareness among medical professionals.