Tata Elxsi Secures INR 50 Million Deal with Leading European Automotive OEM
Mumbai, April 18, 2025: Tata Elxsi (BSE: 500408), a global leader in design and technology services, announced a strategic multi-year deal valued at €50 million with a leading European headquartered automotive OEM. This strategic deal positions Tata Elxsi as a key engineering partner for platform and application development across SDV, electrification, body, and chassis domains.
As part of this collaboration, Tata Elxsi will establish a dedicated Global Engineering Centre to support the customer’s software platform roadmap and brand aligned software engineering programs. This centre will serve as a hub for developing a unified technology stack encompassing a proprietary operating system, electronic architecture and automotive cloud. Together, these will power advanced in-vehicle capabilities, seamless connectivity, and software upgradability across brands and product lines.
Tata Elxsi was chosen for its deep domain expertise across automotive domains including electrification, body & chassis, infotainment, and cybersecurity, backed by a proven track record in automotive software and managing high-performance global delivery hubs for leading OEMs and Tier-1s. The company’s ability to align engineering programs with customer’s product and software roadmaps ensures global delivery excellence, scalability, and outcomes across the product development lifecycle.
Recently, Tata Elxsi launched AVENIR™, a cloud-agnostic SDV development and validation framework designed to enable modular software engineering, streamline platform integration, and support cloud-native development alongside edge deployment. This is further augmented by its portfolio of solutions such as the AUTONOMAI ADAS suite, TETHER Connected Vehicle platform, MOBIUS+ digital product passport, and state-of-the-art labs and Mobility Innovation Centres across Connected, Autonomous, Software Defined and Electric domains. These investments reflect Tata Elxsi’s commitment to platform-first engineering and equiping customers with the tools and infrastructure needed to scale SDV programs and ensure software consistency across vehicle platforms.
Manoj Raghavan, CEO & Managing Director, Tata Elxsi, commented: “We are delighted to partner with one of the world’s leading automotive and mobility providers, playing a key role in their journey towards scalable, software-led mobility. This engagement marks a significant step in our strategy to enable next-generation mobility through platform-centric, software-led engineering. It reflects the trust placed in Tata Elxsi’s ability to deliver global programs with precision, scalability, and shared accountability. As our customer advances their software-defined vehicle vision, we are happy to be a long-term strategic partner in translating that vision into reality.”
This engagement reflects Tata Elxsi’s broader strategy to lead in the convergence of design, digital, and engineering for the next era of mobility. The company works with leading global OEMs and Tier-1s with solutions that span connected platforms, electrified architectures, autonomous features, and sustainable vehicle development.
2 in 5 Children in India Have Unhealthy BMI, Sportz Village Survey Finds
India, 28th February 2025: Sportz Village’s 13th Annual Health Survey (AHS) has revealed alarming gaps in the fitness and well-being of school-going children across India.
Conducted annually since 2010, the survey aims to analyze and evaluate the health and fitness levels of children in schools across India.
The 13th edition of the survey, powered by EduSports, assessed 1,16,650 children aged 7 to 17 years across 85 locations, highlighting the urgent need for structured physical education programs in schools.
The EAST REGION has emerged with the second-best performance showcasing an overall fitness in a total of 56.40% of children, showing notable strengths in Upper body strength (54%), Lower body strength (46%), and Flexibility (77%).
The survey highlights that a higher percentage of children from the NORTH REGION have shown extremely poor performance, recording the lowest percentages in three out of seven fitness parameters. The region performed the weakest in Lower body strength (35%), Abdominal strength (81%), and Anaerobic capacity (58%), underscoring significant areas for improvement in these key fitness indicators.
The performance of children from the SOUTH REGION has been a mixed bag. A higher percentage of children have performed well in the parameters of BMI (60.12%), Aerobic capacity (31%), Anaerobic capacity (62%), and Abdominal strength (87%), while showing areas of improvement in Upper body strength and Flexibility.
WEST REGION has performed the best when compared to all other regions with higher percentage of children performing exceptionally well in the parameters of Upper body strength (58%) Lower body strength (60%), Anaerobic capacity (81%), Abdominal strength (93%), Aerobic capacity (52%) & Flexibility (81%).
Key findings of the survey denote:
- 2 in 5 children have an unhealthy BMI.
- 3 in 5 children lack adequate Lower body strength.
- 1 in 3 children have insufficient Flexibility.
- 3 in 5 children do not meet the required Aerobic capacity.
- 1 in 5 children have inadequate Abdominal or core strength.
- 2 in 5 children lack sufficient Anaerobic capacity.
- 3 in 5 children do not have adequate Upper body strength.
- A higher proportion of girls (62.23%) maintain a healthy BMI compared to boys (57.09%).
- Girls outperformed boys in Flexibility, Abdominal strength, Anaerobic capacity, and Upper body strength, whereas boys performed well in the parameters of Aerobic capacity and Lower body strength
AHS 2025 key findings
Moreover, a higher percentage of children in private schools have better Upper body strength levels (47%), compared to the children from government schools (37%) as well as Abdominal strength levels (87%) compared to the children in government schools (84%). In comparison, a higher percentage of children from government schools have fared better in BMI (61.64%), Lower body strength (48%), Aerobic capacity (37%), Anaerobic capacity (75%) & Flexibility (75%), demonstrating better overall fitness in children from the latter.
The survey also highlights the positive correlation between the frequency of P.E. classes and overall fitness levels. It found that children who attend more than two P.E. periods per week have better BMI levels, upper body strength and flexibility compared to those with fewer P.E. classes, reinforcing the importance of structured sports programs in schools.
Impact of frequency of P.E. classes on overall fitness
Saumil Majmudar, Co-Founder, CEO & Managing Director, Sportz Village,emphasized the importance of balancing academics and sports, stating: “Children naturally love to play, yet sports often take a backseat to academics. The 13th AHS findings highlight the urgent need to strike a balance between the two. School leaders must prioritize investments in physical education and sports curricula—not just for the long-term health and well-being of children, but to foster a strong sporting culture that can propel India toward excellence on the global stage.”
Parminder Gill, Co-Founder & Head of Foundation, Sportz Village, highlighted the need for policy support and CSR-backed initiatives, adding: “The improved fitness levels among government school children is encouraging, with far-reaching benefits. Sports not only enhance academic performance but also strengthen social-emotional skills, foster inclusion, and promote gender equity. To build on this progress, it is essential to implement strong policies and allocate resources that ensure access to high-quality sports programs, supported by corporates, CSR initiatives, philanthropists, and the government.”