I am writing to you on behalf of Cult, from the house of Curefit, India’s largest fitness services and apparel provider, to announce the launch of Cult Gun Massagers, their latest range of innovation designed to enhance recovery for fitness enthusiasts. This range of massagers is a testament to their commitment to provide a holistic approach to fitness from start to end for optimal performance and overall well-being.
Fitness all-the-way
After the first or another intense workout at the gym, people experience muscle soreness and a lack of mobility that might have them questioning how to go back to working out, completely missing the concept of ‘post-workout recovery’. This is where Cult, being India’s largest fitness brand, steps in with its new range of massagers to talk about the holistic approach to fitness all the way.
Key Features and Benefits:
The Cult Gun Massager is engineered to provide a powerful recovery experience. With its advanced features, it caters to the needs of athletes and fitness enthusiasts alike. Key highlights of the range include:
● Recovery Massager: Designed to alleviate muscle tension and promote blood circulation, aiding in faster recovery post-exercise.
● Hot & Cold Massage Head Features: This innovative feature allows users to switch between hot and cold therapy, targeting muscle soreness and inflammation effectively. Hot therapy helps to relax muscles, while cold therapy reduces swelling and numbs sharp pain.
● Nitro Model: The Nitro variant of the gun massager is particularly favored by athletes for its powerful brushless motor and tri-positional rotatable arm, allowing for versatile massage angles and deeper penetration into muscle tissue.
Variations of the Gun Massager
The Cult Gun Massager comes in five distinct models, each tailored to meet different user needs:
Cult Volt:
· Segment: For entry-level
· Key USP: Compact and portable design, perfect for on-the-go recovery
· Features: 4 adjustable heads, 6 intensity modes, and a quiet operation (<45dB)
Cult Volt Plus:
· Segment: For entry-level
· Key USP: Premium design with a rubberized finish for better grip
· Features: Similar to Volt but with enhanced ergonomics
Cult Volt Pro:
· Segment: For Mid-level
· Key USP: Most powerful massager in its segment with 12 intensity modes
· Features: 4 adjustable heads, a larger battery (4500 mAH), and low noise operation
Cult Volt X:
· Segment: For Mid-level
· Key USP: Offers interchangeable hot and cold massage heads for versatile therapy
· Features: 6 adjustable heads and an LCD display for easy operation
Cult Nitro:
· Segment: For Professional
· Key USP: Designed for athletes, featuring a powerful brushless motor and tri-positional arm
· Features: 4 adjustable heads, 5 intensity modes, and a long-lasting battery (2000 mAH)
Expressing his excitement on the launch, Abhilash Panda, Business head, of hardlines, fitness products at Cult, said, “We are excited to own the recovery process with the launch of this new range. At Cult, we understand that effective recovery is just as important as the workout itself. Our massagers are designed specifically to help users relax, rejuvenate, and ultimately enhance their performance. With advanced features like hot and cold massage heads and the athlete-favorite Nitro option, we are committed to providing the tools necessary for a comprehensive fitness journey at all levels.”
With the launch of the Cult Gun Massager, Cult aims to redefine the perspective of fitness for the people of India. The Cult Gun Massager range is the ultimate partner in one’s fitness journey, helping them to achieve their goals while taking care of their body.