9th December 2024 New Delhi, Delhi, India The 10th edition of ALUCAST® EXPO – the comprehensive biennial International Conference and Exhibition on Die Casting Technology and biggest industry platform in India yet, was kicked-off with much fanfare on December 5 at Yashobhoomi, India International Convention & Expo Center, Dwarka, Delhi, India.

The three-day exhibition held from December 5 to December 7 and was attended by over 200 exhibitors and over 300 brands from countries, including Thailand, Germany, USA, Spain, Italy, Austria, Japan, China and France.

Organized by The Aluminium Casters’ Association (ALUCAST)® and produced by NürnbergMesse India, the mega expo where industry die-casting leaders, innovators, and manufacturers converged to unveil the latest technically advanced products, materials, tools, equipment, and consumables attracted over 8000 industry visitors from 20+ countries.

Mr. Prasan Firodia, President, ALUCAST and Managing Director, Force Motors & Jaya Hind Industries said, “India is rapidly emerging as a global leader in aluminum die casting, with manufacturers leveraging cutting-edge technologies to produce complex critical components, including structural parts, on par with global standards. The country now boasts the largest aluminum die-casting machine at 4400 tons, capable of producing large, high-precision parts, highlighting India’s advanced capabilities in the sector.”

Ms. Sonia Prashar, Managing Director, NuernbergMesse India shares, “ALUCAST® 2024 is set to redefine industry standards with an overwhelming response from the industry. Beyond the auto industry, the anticipated growth in sectors like consumer electronics, aerospace, and electrical equipment positions aluminium die casting as a cornerstone of India’s manufacturing future. Committed to innovation and business growth we warmly welcome all stakeholders to explore, learn, and engage at this transformative event and be part of the innovations shaping the industry’s future.”

The expo gathers significance with India’s growing aluminium die casting sector in manufacturing, especially in automotive technology, with rising demand for lightweight, non-ferrous metals.

Aluminium die casting solutions play key role in diverse industries like Oil and Gas, Automobile, Electronics, Industrial, Aerospace, Telecom, Electrical and Construction.

India’s target to double the size of its auto industry to INR 15 lakh crore by the end of 2024 demonstrates its stronghold in automotive manufacturing, driven by a booming EV market projected to grow at a 49% CAGR by 2030.

Inaugurated by Chief Guest Mr Peter Ottmann, CEO, NürnbergMesse GmbH on December 5, the first day witnessed address by Mr. Prasan Firodia, President, ALucast & Managing Director, Force Motors Limited & Jaya Hind Industries Pvt Ltd.

Mr. Vinay Raghunath, Partner, EY also addressed the gathering as keynote speaker.

The dignitaries also released ALUCAST Publications – Technical Volume, ALUCAST Journal, Exhibitors Directory that was followed by the Awards Distribution Ceremony for Best Foundry Award 2024 to honour the Innovation & Design.

Ms. Sonia Prashar, Chairperson of the Board and Managing Director, NuernbergMesse India Pvt Ltd and Secretary-General, Federation of European Business in India delivered the Vote of Thanks and the three-day expo was kicked-off.

The ALUCAST® also provided a 2.5 days of in-depth presentations and sessions by global industry leaders, this year’s conference theme, “Leveraging Innovation & Technology for Global Competitiveness”, will cover advancements in semi-solid casting, AI applications, die longevity, and workforce reskilling, all key topics driving the future of die casting.

The visitors witnessed the latest machinery, tooling, material and technology designed to elevate productivity and efficiency tailored to meet the diverse needs of the aluminium die casting sector as well as an ultimate platform for forging valuable connections, fostering collaborations, and shaping future innovations.

9th December 2024 Pune, Maharashtra, India Bajaj Finserv AMC has launched its latest offering, the Bajaj Finserv Healthcare Fund, which is available for subscription from 6th to 20th December 2024. This new fund is designed to capture the immense opportunities emerging in India’s healthcare space, allowing investors to tap into the evolving megatrends while building wealth over the long term.

The health and wealth connection
As India’s population grows and ages, the demand for healthcare services, products, and innovation is expected to soar. In fact, the healthcare sector is set to become one of the largest contributors to the country’s economy in the coming years. India’s healthcare industry is poised for remarkable growth, driven by rising healthcare needs, increasing health awareness, government initiatives, and technological advancements. The Bajaj Finserv Healthcare Fund aims to capitalize on these trends and provide investors with a chance to benefit from the long-term wealth creation potential in this thriving sector.

Why invest in Bajaj Finserv Healthcare Fund?

Low correlation with broader market
One of the primary benefits of investing in the healthcare sector is its low correlation with the broader market. Unlike traditional sectors like manufacturing or technology, the healthcare industry is less likely to be impacted by market fluctuations, making it suitable during periods of market volatility. This allows investors to diversify their portfolio while still capturing strong growth potential in a sector with resilient demand.

Riding the healthcare boom
The healthcare sector in India is undergoing a profound transformation. With improvements in medical technology, increasing access to healthcare services, and a rising middle class, the demand for healthcare-related products and services is expanding rapidly. The Bajaj Finserv Healthcare Fund is designed to leverage this healthcare boom, offering investors an opportunity to ride the wave of growth over the long term.

Targeting future profit pool companies
The fund’s strategy focuses on identifying future profit pool companies in the healthcare space – companies that are poised to benefit from the growth and development of healthcare services, pharmaceuticals, biotechnology, medical devices, and wellness industries. By strategically investing in these companies, the fund aims to capture the future profit potential within the sector.

Diversification opportunity
For investors looking to diversify their equity portfolios, the Bajaj Finserv Healthcare Fund offers an opportunity to gain exposure to the healthcare sector. Healthcare is a specialized sector, and by incorporating it into a diversified portfolio, investors can reduce their overall risk while potentially earning higher returns.

Investment philosophy and strategy of Bajaj Finserv Healthcare Fund
The Bajaj Finserv Healthcare Fund adopts a megatrend-focused investment approach, targeting transformative trends within India’s healthcare landscape. By identifying emerging growth stories and the sectors that are set to revolutionize healthcare, the fund provides exposure to both current leaders and future innovators.

The fund follows the INQUBE investment philosophy, which blends the following key elements:

• INformation edge: Leveraging deep industry knowledge to identify high-potential companies within the healthcare space.
• QUantitative edge: Using data-driven analysis to assess the financial health and growth potential of companies.
• BEhavioural edge: Understanding market psychology and investor sentiment to make informed investment decisions.
• This holistic approach ensures that the fund is positioned to deliver sustainable long-term growth while navigating the dynamic healthcare landscape in India.

The fund aims to capture opportunities in a diverse range of healthcare sub-sectors, including:

• Pharmaceuticals and biotechnology: With advancements in drug discovery, biotechnology, and personalized medicine, this sub-sector presents exciting growth potential.
• Healthcare services and infrastructure: As India’s healthcare infrastructure expands to meet rising demand, healthcare services such as hospitals, diagnostic centres, and healthcare delivery systems are set to benefit.
• Medical devices and technology: The rapid adoption of healthcare technologies, including telemedicine, AI-driven diagnostics, and wearable health devices, creates a fertile ground for growth.
• Wellness and health products: The growing focus on health, fitness, and wellness products presents significant opportunities, especially in a post-pandemic world where consumers are more health-conscious than ever before.

By investing across these sub-sectors, the fund provides a comprehensive and diversified approach to capturing the potential growth of India’s healthcare market.

Who should invest in Bajaj Finserv Healthcare Fund?
The Bajaj Finserv Healthcare Fund is designed for a specific group of investors looking to take advantage of the growth prospects in the healthcare sector:

Investors with a higher risk appetite: Given the dynamic nature of the healthcare sector, this fund is suitable for investors who are willing to take on higher risks for reasonable returns in long term. The healthcare industry can be subject to regulatory changes, technological disruptions, and market cycles, so a higher risk tolerance is essential.

Long-term investors: Investors with a time horizon of 5+ years can benefit from this fund. They can consider starting a Systematic Investment Plan in this scheme. The healthcare sector’s growth is expected to unfold over the long term, and investing with a long-term outlook increases the likelihood of capturing the full potential of this booming sector.

Investors looking to diversify their equity portfolio: If you are looking to add a healthcare allocation to your existing equity portfolio, The Bajaj Finserv Healthcare Fund offers a suitable opportunity. Diversifying into healthcare can balance the risk and reward profile of your overall investment portfolio, especially if you have exposure to more volatile or cyclical sectors.

Tactical Allocators: The Bajaj Finserv Healthcare Fund can also be suitable for investors who want to allocate a portion of their equity portfolio to a high-growth sector like healthcare. By targeting healthcare’s megatrends, the fund allows investors to leverage sector-specific opportunities for tactical advantage.

Key Takeaways
With a strategic focus on megatrends, future profit pools, and diversification, the Bajaj Finserv Healthcare fund is positioned to capture the massive growth potential of India’s healthcare sector. By following a disciplined investment approach, leveraging the INQUBE philosophy, and focusing on long-term wealth creation, BAJAJ FINSERV AMC aims to deliver sustainable returns to investors.

As India’s healthcare sector continues to expand, the Bajaj Finserv Healthcare Fund offers an opportunity to get wealthier as the nation gets healthier.

9th December 2024  Mumbai, Maharashtra, India  Kaamya Karthikeyan, a 17-year-old mountaineer, is set to embark on her most ambitious expedition yet: summiting Mt. Vinson Massif in Antarctica. This climb will mark the completion of her Seven Summits Challenge, making her the youngest girl in the world to conquer the highest peak on all seven continents. Supporting her on this extraordinary journey is Bisleri Vedica Himalayan Spring Water, sourced from the Himalayas, embodying her spirit #FullOfAltitude.

A student at Navy Children School, Mumbai, Kaamya is the daughter of Commander S. Karthikeyan of the Indian Navy and Mrs. Lavanya Karthikeyan, an early childhood educator. On May 20, 2024, she scaled the summit of Mt. Everest at the age of 16, becoming India’s youngest climber and the world’s second youngest to achieve this feat from the Nepal side. She is also the youngest girl to have summited the highest peak on six continents barring Antarctica. Her outstanding accomplishments have not only earned her the Pradhan Mantri Rashtriya Bal Shakti Puraskar, India’s highest national honour for young achievers in 2021, but also accolades from the Hon. Prime Minister himself in his Mann-ki-Baat.

Commenting on this association, Jayanti Khan Chauhan, Vice Chairperson, Bisleri International Pvt. Ltd. said, “We are incredibly proud to support Kaamya Karthikeyan as she embarks on this historic expedition to accomplish the Seven Summits, and we wish her all the best as she aims to achieve this monumental feat. We’re thrilled to be a part of her journey, fueling her passion and perseverance with our support. Kaamya embodies the spirit #FullOfAltitude, and we can’t wait to see her reach new heights.”

Having successfully conquered six of the Seven Summits, Kaamya is now training intensely to tackle the vagaries of Mt. Vinson Massif, the highest peak in Antarctica, standing at 16,050 feet. Her expedition to this peak at the remotest location of the planet will require enduring extreme weather conditions, freezing temperatures with the mercury dipping to -40℃, and unpredictable winds reaching unimaginable speeds.

Reflecting on her upcoming adventure, Kaamya Karthikeyan remarked, “Summiting Mt. Vinson Massif is the befitting climax of a dream I’ve pursued for years. It’s the culmination of my journey across the seven continents. With Bisleri Vedica’s support, I’m feeling not just empowered for the endeavour but also reminded of the purity and strength that’s needed for such a challenge. Through mission SAHAS, my journey of the Seven Summits, I hope to inspire young Indians to believe in their dreams, to push limits, and to always aim for higher ground.”

Kaamya Karthikeyan has already inspired countless young Indians with her passion and achievements. Her high-altitude escapades in the Himalayas started when she was just seven, including scaling Mt. Stok Kangri at age nine, becoming the youngest girl to summit a peak over 20,000 feet. Her list of impressive feats is long, from skiing down Mt. Elbrus in Russia to summiting Mt. Denali in Alaska, and with her upcoming venture, she stands poised to make history once more.

This partnership with Kaamya Karthikeyan embodies Vedica’s mission to support young achievers who are driven by their passions and goals. Kaamya’s journey aligns with Vedica’s values of purity, strength, and the pursuit of excellence. We will chronicle Kaamya’s journey, sharing her inspiring story of grit and determination, and showcasing what it means to be #FullOfAltitude.

9th December 2024  New Delhi, Delhi, India  Bharat Petroleum Corporation Limited (BPCL), Bina Refinery (BR), has partnered with Smile Train, the world’s largest cleft focused organization, to support life-changing surgeries and build awareness campaigns about cleft lip and palate to underserved communities in the Sagar District of Madhya Pradesh.

The collaboration aims to support around 70 free surgeries by March 2025, alongside awareness activities to educate and engage local populations about clefts, demystify myths and accelerate identification and treatment across 12 tehsils of Sagar district.

The project also includes organizing screening camps to identify cleft patients and organizing workshops with Accredited Social Health Activists (ASHA workers) to empower local health workers to identify cases and assist in treatment ensuring long term sustainability of the initiative.

Shirish Chandekar, General Manager (HR) Bina Refinery, shared, “BPCL has always been committed to driving social change and supporting initiatives that uplift the communities we serve. This partnership with Smile Train is an extension of our dedication to improving healthcare in rural and underserved areas. By addressing both medical and awareness gaps, we aim to ensure that children in Sagar district receive the care they need, not only transforming their lives but also raising awareness around cleft conditions across the region.”

Anjali Katoch, Head of Communications and Business Development at Smile Train India expressed gratitude towards BCPL. She said, “Facilitating free, safe and quality cleft treatment is Smile Train India’s priority. This prestigious partnership empowers us to support more cleft surgeries, giving underprivileged children born with clefts the opportunity to lead healthy and full lives. By supporting surgeries and raising awareness among communities and health workers, I am confident that this collaboration will yield transformative results for the region.”

In India, an estimated 35,000 babies are born with a cleft lip and/or palate every year, and hundreds of thousands of children with untreated clefts live in isolation and face difficulties with eating, breathing, hearing, and speaking. This initiative marks a significant step towards improving healthcare access in rural India, where cleft conditions often go untreated due to lack of awareness, medical infrastructure, and financial resources. BPCL’s commitment to this cause reflects its long-standing efforts in Corporate Social Responsibility (CSR) to support sustainable community development.

9th December 2024  New Delhi, Delhi, India  Probuds, the audio sub-brand of Lava International Ltd., India’s leading homegrown smartphone brand introduced Probuds T24, offering a “doped” audio experience at a price of Rs. 1,299. Designed for those struggling with the challenges of multi-device connectivity, the Probuds T24 is a game-changer for seamless multitasking. In the mid-level segment, it delivers superior quality and an enhanced everyday experience, whether you’re making calls, consuming content on the go, or enjoying podcasts, videos, and music. Probuds T24 is launched with a retail first strategy for an exclusive on-ground experience across retail outlets and e-store for convenience. Available in five color variants, the product will be introduced in phases starting December 06th, 2024.

Commenting on the launch, Mr. Satya Sati Business Head – Accessories, Lava International Ltd., said, “Our endeavor with the Accessories business has been to address industry gaps through consumer insight and push the boundaries of innovation to create quality products and offer an enhanced experience across product catalogue. The mid-segment in the audio industry is under catered, where we believe T24 will fill in the gap. We have grown steadfast this year and remain committed to expand our product line up with quality and value.”

Product Features:

Dopamine-Induced Audio Experience

Probuds T24 is powered by 10mm drivers, delivering a “doped” sound experience with high bass polyurethane diaphragm speaker that elevates music listening to new heights. Equipped with quad-mic ENC, it ensures crystal-clear conversations.

Advanced Bluetooth Chipset

The Probuds T24 is equipped with the advanced Jieli JL7006F8 Bluetooth chipset IC, ensuring robust performance and reliable connectivity. Bluetooth V5.4 provides seamless and stable pairing with your devices, while an ultra-low latency of just 35ms offers a rush-filled gaming experience

Exceptional Play Time and Dual Device Pairing
The Probuds T24 offers up to 45 hours of playtime with its powerful 500mAh battery and fast charging capabilities. A quick 10-minute charge delivers an impressive 150 minutes of playtime, ensuring minimal downtime. For multitaskers, the dual device pairing feature provides seamless connectivity between your laptop and mobile, allowing you to stay connected and entertained without interruption.

Price and Availability

Probuds T24, priced at Rs. 1,299, will be available in five color variants namely Herb Green, Venom Black, Dope Blue, Trippy Macaw, Snake White. It will hit key retail markets starting December 06th, 2024, with an online launch on Lava’s e-store.

Spec Sheet:

Specifications	Details
Customer Price	Rs. 1,299
Battery – mAh	500mAh
Play Time – Hrs	Up to 45 hours
BT Version	Bluetooth V5.4
Charge Time – Hrs	1 hour
Driver Size (mm)	10mm
Fast Charge	Yes
Latency – ms	35ms
ENC	Yes (Quad-mic ENC)
Dual Device Connectivity	Yes

9th December 2024 Andhra Pradesh, India  SRM University-AP is organising “Bharat Anveshan” a national-level short video competition aimed at inspiring school students (classes VIII to XII) to explore, showcase, and appreciate India’s lesser documented heritages through videos. The competition, hosted under the aegis of the Department of History, encourages creative storytelling and research on India’s diverse cultural, natural, and artistic traditions. Amaravati, the emerging capital of Andhra Pradesh with its rich cultural past and traditions, offers an apt space for young cultural enthusiasts to showcase their local diverse cultures at SRM University-AP.

“Bharat Anveshan invites budding creative artists and young history enthusiasts who appreciate and are curious about the rich tapestry of culture and heritage encompassing India’s complex history. This is a chance for them to express their creativity through visual storytelling,” remarked Dr Maanvendhar Singh, Assistant Professor in the Department of History. The short videos may document India’s tangible, non-tangible, and natural heritage. The competition aims to promote awareness of India’s cultural heritage, foster creativity, storytelling, and historical awareness in students, encourage exploration of India’s multiple cultures, and provide a platform for students to showcase their talent.

Students from classes 8 to 12 across India can participate in the competition. The short videos must be under five minutes and focus on lesser-known aspects of Indian heritage. The original content must be in English or any Indian language (with English subtitles or a Word document with the video). The video should adhere to ethical standards and cultural sensitivity. Click for the Complete Guidelines for Video Submission.

The submitted videos will be evaluated in several categories, such as creativity and originality, content quality, cinematic presentation, and impact and engagement. An expert panel of judges experienced in the fields of history and heritage, filmmaking, and cultural studies will determine the winners of the national-level competition. The top three winners will receive lucrative cash prizes. All participants will receive certificates of participation or certificates of excellence. Selected videos may also be featured on the competition’s website and social media. Click here to Register for Bharat Anveshan. The last date for registration and submission is February 10, 2025.

“Bharat Anveshan,” organised by SRM University-AP, offers an exciting platform for students to explore India’s lesser-documented heritage and express creativity through visual storytelling. Participate now in celebrating the diversity and beauty of India’s untold stories.

9th December 2024 New Delhi, Delhi, India  JetX by Smartsoft has teamed up with Parimatch News, a community of sports fans in India, to launch an eye-catching 3D billboard at Garuda Mall, a popular shopping destination in Bangalore.

Until December 10, passersby at Garuda Mall will be mesmerized by a breathtaking 3D display, inviting them to step off the street and dive into the popular game. The captivating video tears through reality as an airplane takes off, breaking free from the screen, accelerating, and soaring high through the clouds.

The campaign slogan—“ ಅದೃಷ್ಟದ _ ಕಡೆಗೆ _ ಹಾರಿ!”—embodies the winning spirit shared by both the sports community of Parimatch News and fans of the JetX online game: those who dare to take risks, strive for more, and boldly pursue their ambitions.

“Together with Parimatch News, we pulled out all the stops to convey the exciting essence of the game-one that tests intuition, strategic skills, luck, and, of course, breaks the limits of what’s possible in entertainment,” commented the creators of JetX at Smartsoft.

“As a brand, we share the core value of our community: seizing every opportunity that comes your way-to stand out, fulfill your potential, and be the best. We’re excited to partner with JetX to bring this idea to life using advanced technology, which only a few brands in the world have implemented,” said the Parimatch News Press Team.

By uniting the virtual world with the real world in their new ad, Parimatch News and JetX deliver the inspiration and thrill of gaming, igniting curiosity and engagement among gamers and sports fans.

9th December 2024  New Delhi, Delhi, India  Seoul Tourism Organization announced the successful conclusion of the “2024 Seoul My Soul in India” event held in New Delhi, India, on December 5. Drawing a crowd of 3,000 attendees, the event offered a rich blend of Korean culture and seoulites’ unique lifestyles. Highlights included a live performance by the K-pop boy group ONEUS, fan meet-and-greets, Seoul Brand Show, and an interactive pop-up booth showcasing Seoul’s trendy appeal.

The main event opened with an energetic K-pop performance by local dance crews, including EZ, ZXD, and ETERNALS who have gained recognition for their K-pop cover dances. The Seoul Brand Show featured a live painting performance and lucky draw with impressive prizes such as round-trip flights to Seoul and hotel accommodations. The evening’s centerpiece was a live concert by ONEUS, complete with fan engagement activities, creating an unforgettable experience for all attendees.

Four themed pop-up booths offered visitors an immersive taste of seoulites’ glamorous lifestyles. At the Beauty Zone, fans received K-beauty makeovers, recreating the vibrant energy of Seoul’s festivals. At the K-pop Zone, visitors took photos like K-pop stars in music video-inspired settings. Attendees were also able to take memorable photos in front of SEOULDAL, the giant tethered balloon that is one of Seoul’s newest landmarks.

The Brand Zone featured the latest official Seoul My Soul goods, including beautiful caps and hoodies, recently launched in Seoul.

9th December 2024   New Delhi, Delhi, India   The 16th GRIHA Summit, organized by the GRIHA Council, concluded with a strong emphasis on ‘Accelerating climate action and fostering resilience in the built environment’. Over two days, the Summit brought together policymakers, industry leaders, and community representatives to explore strategies for sustainable infrastructure development.

Dr Vibha Dhawan, President of the GRIHA Council and Director General of TERI, highlighted the event’s overarching vision in her address. “Challenges will always arise, but what truly matters is how we face them and create a lasting change. Perfection may never be reached, but the chance to go green is here, and it’s up to us to seize it,” she said.

Delivering the valedictory address, Smt Meenakashi Lekhi, Former Minister of State for External Affairs and Culture, and Member of Parliament, called for unified efforts to achieve climate resilience. “Let’s not let others dictate our agenda. It’s time to run our own green agenda, rooted in our heritage and guided by GRIHA standards. GRIHA symbolizes India’s commitment to sustainability and green living. With the concepts of reusing and recycling, we have to get our existing buildings compatible with the standards provided by GRIHA,” she said.

The valedictory session opened with remarks by Mr Sanjay Seth, Vice President and CEO, GRIHA Council, who underscored the critical need for innovation and collaboration. “The conversations we’ve had, the ideas we’ve shared, and the solutions we’ve proposed over these past two days will play a crucial role in transforming our built environment. It is our collective responsibility to leverage our expertise and passion to drive positive change. As we reflect on our journey, we also celebrate the exceptional achievements that are setting new standards for sustainable excellence,” he stated.

A significant highlight of the session was the launch of two new sustainability frameworks: the GRIHA Rating for Ports and the GRIHA Infrastructure Rating for Highways, designed to promote environmentally responsible practices in these critical sectors. Both ratings aim to advance sustainability by providing standardized frameworks for assessing and enhancing infrastructure performance.

Mr Aditya Bhutani, Director and COO of AIS GlassXperts, emphasised the role of partnerships in advancing sustainability. “Net zero isn’t just an opportunity; it’s the reality we must achieve. Change doesn’t require grand gestures; small acts, multiplied by millions, can transform the world,” he remarked.

During the valedictory session, GRIHA award ceremony was also held wherein the GRIHA 3-star and 2-star Rated Projects were felicitated by the eminent dignitaries. Winners of GRIHA Exemplary Awards and GRIHA Exhibition Design Competition were also awarded.

As part of the Summit, a side event titled “Scaling Up Building Integrated Photovoltaics (BIPV) Technologies in Buildings in India” was organised in collaboration with GIZ India, Ornate Solar, and The Energy and Resources Institute (TERI). The session focused on addressing critical challenges such as balancing aesthetics with efficiency, assessing the lifecycle impacts of BIPV materials, and evaluating the economic feasibility of large-scale applications.

With four plenary sessions and six thematic tracks, the Summit addressed pressing issues towards accelerating climate action at various levels including policy advocacy, united stakeholder action, energy transition and promoting smart & resilient infrastructure development. This year’s key deliberations revolved around managing urban heat, exploring biophilic designs & innovative construction materials, incentivising for propelling a low-carbon development, the role of communities and transformation of existing infrastructure.

The event concluded with closing remarks by Ms Shabnam Bassi, Deputy CEO and Secretary, GRIHA Council, reaffirming the commitment to advancing sustainability through collaboration and innovation.

The 16th GRIHA Summit witnessed participation from government and industry leaders, policymakers, architects, urban planners, product manufacturers, researchers, financial institutes, and civil society. GRIHA Council expresses gratitude to its partners, esteemed partners, including the Ministry of New and Renewable Energy, State Governments of Uttar Pradesh, Telangana, Assam, and Rajasthan, as well as industry leaders such as Knauf, Asahi Glass, ARS Steel and Alloy International Pvt. Ltd, Union Bank of India and many more.

9th December 2024   Pune, Maharashtra, India    Phoenix Marketcity Pune is all set to sprinkle the magic of Christmas within its premises. From December 14th to January 1st, 2025, the shopping mall will turn into a ‘Christmas Wonderland’ capturing the festive spirit with joy, cheer, and unforgettable experiences. With a dazzling 40-foot Christmas tree, enchanting carol performances, live shows, exciting games, and a charming Christmas market, there’s something for everyone to revel in.

Prepare to be enchanted from the moment you step in, with festive decor transforming every corner into a magical Christmas retreat. The centrepiece of a magnificent 40-foot-tall Christmas tree will provide the perfect backdrop for all your pictures. Enjoy live music concerts from talented artists while you try your hand at exhilarating games. Watch little ones jump in joy as carnival artists perform with their acts, mesmerizing jugglers perform, and parades of toons and cosplayers light up the atmosphere. And what’s a celebration without meeting Santa Claus? Get ready to meet Mr. and Mrs. Santa Claus as they spread Christmas cheer in person.

Speaking about the initiative, Phoenix Marketcity Pune’s Central Director, Anshuman S. Bharadwaj, shares, “This is the season of joy and togetherness, and we love to create moments where families and friends come together to celebrate. It makes us happy to see the smiles and laughter as everyone basks in the Christmas magic, making all our efforts worthwhile. We hope to bring a little extra sparkle to everyone’s holidays this year with our vibrant events and magical atmosphere.”

For the shopping enthusiasts, there will be a charming Christmas market with handicraft items, artisanal products, festive treats and decorations. While a dedicated gaming zone can keep the kids occupied, parents can indulge in interactive workshops to explore new skills. Christmas choirs and movie nights will also add to the festivities on select evenings. It is truly a treat for all ages to relive the magic of Christmas, up close and personal.

If you love relishing the magic of the season, you must visit Phoenix Marketcity Pune from December 14th onwards. Don’t forget your Santa hats and headbands—let’s make it a December to remember!