April 24, Bengaluru: – Tuco Kids, the innovative kids‘ personal care brand, today announced the launch of its “Chief Beauty Investigator” (CBI) brand campaign. The initiative aims to educate families about harmful ingredients in conventional products while showcasing Tuco‘s specially formulated, safe alternatives designed exclusively for kids aged 3-13.

The campaign features a series of engaging video spots showcasing young “Chief Beauty Investigators” conducting raids on conventional personal care products. Armed with magnifying glasses and keen observation skills, these pint-sized detectives identify problematic ingredients like parabens, synthetic dyes, and hormone disruptors in mainstream products.

• About the film:

  Agency: Inhouse 

• Production House: Cock-a-Doodle Films 
• Director: Deepika Chandrasekaran 
• DOP: Rohith Kumaar HY
• Producer: Deepika Chandrasekaran, Sehaj Pannu

Campaign Videos: Kids on a Mission

Chief Beauty Investigator Raid

The spot opens with kids dramatically banging on a door announcing a “CBI Sunscreen Raid!” as they search a home for sunscreen products. Using magnifying glasses, they examine labels and react with genuine shock: “Benzophenone-3?! Hormone disruptors & cancer-causing!” One child reveals a box of products, declaring “Inn sab mein harmful chemicals hai” (All of these contain harmful chemicals). The raid concludes with all children declaring the products “BUSTED!”

The Reveal: Better alternatives

Following the investigative raids, the campaign transitions to a powerful reveal film showcasing Tuco Kids‘ own product range. The spotlight falls on their premium Sunscreen collection, highlighting its natural formulation with saffron and turmeric—ingredients deeply rooted in Indian traditions known for their skin-nurturing properties. The film emphasizes the product’s SPF 50 broad-spectrum protection while clearly stating what’s not inside: no phthalates, no toxins, and no harmful chemicals.

The reveal concludes with Tuco Kids‘ powerful brand promise: “Because Kids Deserve The Truth.” This tagline reinforces the brand’s commitment to transparency, education, and developing products specifically formulated for children’s unique needs—principles that form the foundation of the entire CBI campaign. 

Speaking about the campaign, Aishvarya Murali, Co-founder of Tuco Kids said, “Kids are naturally curious—and they ask the best questions.With our CBI (Child Beauty Investigators) campaign, we turn that curiosity into power—helping kids uncover what’s really in their skincare and haircare. This isn’t just a campaign—it’s how we create every product. Because today, what kids need most is care that understands their growing skin and hair—not baby formulas or adult hand-me-downs.”

The CBI campaign will roll out across digital platforms, inviting children and parents nationwide to join the movement by submitting their own beauty and skincare questions. Tuco Kids will respond with expert answers and product solutions specifically formulated to address real concerns from their young customers.

This initiative aligns with the brand’s mission to create natural, sustainable personal care products for school going children aged 3-13, an underserved demographic in the beauty market with unique and evolving needs.

By – Dr Palak Dengla, Chief Physiotherapist, Aster RV Hospital

The Silent Struggle

Living with urinary incontinence isn’t just about unexpected leaks—it’s about the quiet erosion of confidence and embarrassment that follows. After many years of helping patients through this journey, I’ve witnessed how this condition silently steals away life’s simple pleasures: laughing without worry or enjoying social activities without anxiety.

Your Core’s Hidden Hero

At the heart of recovery lies your pelvic floor—a critical component of your core muscle system that works in harmony with your deep abdominal, lower back, and diaphragm muscles to stabilize your spine and support your organs. When this essential core element weakens due to obesity, childbirth, aging, or surgery, your body’s natural control system fails.

The Emotional Burden

The emotional toll can be devastating, with many patients withdrawing from activities they once loved due to self-consciousness and fear.

Shattering the Silent Stigma

Urinary incontinence remains one of healthcare’s last taboos—a condition discussed in whispers, if at all. As physiotherapists, we create safe spaces where this silence is broken and shame dissolves into understanding. By confronting this taboo directly, patients find relief not just physically, but emotionally.

The Recovery Pathway

Through specialized pelvic floor exercises that integrate into everyday movements, patients strengthen not just muscles but rebuild confidence. These tailored regimens enhance the entire core system, restoring control and stability.

Technology as Your Ally

Modern physiotherapy at Aster RV Hospital offers innovative approaches through muscle stimulation and biofeedback EMG technology. Our game-based therapy transforms rehabilitation by visualizing muscle activity in real-time, making invisible progress visible and motivating.

Reclaiming Your Freedom

With each strengthening session, patients reclaim more than muscle function—they reclaim their independence and dignity. Don’t let incontinence define your story. Reach out to a physiotherapist who understands not just your condition, but your courage in breaking the silence.

Everybody loves healthy, glowing, and smooth skin, and when it comes to brides, it becomes a matter of concern to have healthy skin. Here are a few tips a bride should follow before bridal makeup to have radiant and flawless skin on her auspicious day. The following are the skin care tips for brides before bridal makeup-

 Start with a gentle cleanser to remove any dirt, oil, or makeup residue from your face. It is very important to clean your skin before and after applying makeup.

 Exfoliate your skin 2-3 times a week to remove dead skin cells and reveal a smoother complexion. Exfoliation will make you feel confident about your look as it will be free from dead skin, with healthy and glowing skin.

 To tighten pores and balance the pH of the skin, use toner. It is important to balance the pH level of the skin to make it hydrated and refreshed.

 Apply a hydrating serum or essence to provide extra nourishment and improve skin texture. It will improve the tone and appearance of the skin.

 Moisturize your skin with a suitable moisturizer that addresses your skin’s needs. The moisturizer also reduces aging, fine lines, and wrinkles.

 Use an eye cream to hydrate the delicate skin around the eyes and reduce puffiness and dark circles. An eye cream provides extra nourishment and hydration to the skin with an illuminating appearance.

 Don’t forget to apply sunscreen with at least SPF 30 to protect your skin from sun damage. Sunscreen will prevent skin from premature aging and sunburn.

 Consider using a facial mask that suits your skin type and concerns a day or two before the wedding for an extra boost of hydration or brightening. Face masks improve the appearance of pores and remove excess oil to have fine and smooth skin.

 According to Dr. Rishabh Raj Sharma, Dermatologist at NIIMS Medical College & Hospital-

Use products that you have used before to avoid any new skincare products close to the wedding day to prevent potential reactions or allergies. Stay hydrated by drinking plenty of water and eating a balanced diet to promote overall skin health.  Consistency is key, so start your skincare routine well in advance to give your skin time to adjust and look its best on your big day.

New Delhi, 23rd April- 2025 — The 15th Annual Conference of the Association of Hair Restoration Surgeons of India (AHRS), HAIRCON 2025, was held recently, bringing together top hair restoration specialists from across the country. This landmark event marked a significant moment in the field with the appointment of Dr. Mayank Singh, a board certified plastic surgeon and the Founder of CROWN – The Hair Transplant Experts, as the new President of AHRS.

AHRS is the only registered Indian association also recognized as the global council member of ISHRS (International Society of Hair Restoration Surgery). AHRS has members from the specialties of both plastic surgery and dermatology.

Dr. Mayank Singh has made history by becoming the youngest plastic surgeon and the first non-founder member to lead this prestigious and globally connected organization. His appointment reflects his relentless commitment to innovation, ethical practices, and excellence in the field of hair restoration.

In recent years, the field of hair restoration in India has faced serious challenges due to the rise of unqualified practitioners and illegal clinics. Tragically, four patients have died during or after hair transplant procedures, largely due to surgeries being performed by non-qualified individuals—including technicians with no medical training—operating out of salons or unauthorized centers.

Recognizing the urgency of this issue, AHRS has submitted its recommendations to a committee appointed by the Directorate General of Health Services (DGHS), proposing that hair transplant surgeries be brought under the Clinical Establishments Act. This move aims to ensure that only qualified surgeons perform these procedures in medically safe, regulated environments.

Speaking about this milestone, Dr. Mayank Singh said:

“It is a deep honor to be entrusted with this responsibility by my peers. AHRS has played a vital role in advancing hair restoration science in India, and I look forward to contributing to its continued growth, fostering transparency, patient awareness, and global standards of care.”

With over 15 years of experience and a clinic renowned for advanced techniques and natural results, Dr. Singh‘s leadership is expected to usher in a new era of transformation for AHRS and the broader field of hair restoration in India.

Chennai, April 22^nd, 2025: MGM Healthcare successfully performed a complex heart surgery on a 6–year–old boy who was suffering from severe Left Ventricular Outflow Tract (LVOT) obstruction, a critical condition that severely blocked blood flow from his heart to the rest of his body in a dextrocardia heart. The medical team opted for the ‘Modified Konno Procedure’, a highly specialised procedure that relieves the obstruction while still preserving the child’s native heart valves – instead of conventional procedures like Ross procedure that would have involved implantation of artificial valves. The young patient has recovered well, with improved heart function.

The patient had been experiencing chest pain and shortness of breath. Upon his admission, the medical team promptly diagnosed his condition of severe LVOT obstruction that could lead to heart failure or other life-threatening complications, if left untreated. Recognising the urgency, the hospital carried out the surgical intervention to relieve the blockage and restore normal blood flow from the heart. This life saving surgery was performed at MGM Healthcare in collaboration with Aishwarya Trust, ensuring the child receive world class care.

The surgery was successfully performed by Dr. R.K.R. Noveen Davidson, Senior Consultant, Pediatric Cardiac Surgery, at MGM Healthcare with anesthesia support provided by Dr. Suresh Rao K.G and pediatric cardiology team.

Talking about the procedure, Dr. Noveen Davidson said that LVOT is a serious heart condition in which the flow of blood from the left ventricle, the main pumping chamber of the heart, to the rest of the body is significantly blocked. To treat the obstruction a Modified Konno Procedure, a complex and advanced heart surgery, was chosen to enlarge the narrowed outflow tract of the left ventricle. The procedure preserves the native valves, thus minimising the risk of repeated valve replacement surgeries in the future, as is the case with conventional Ross procedure.

“The operation was done through the chest bone, with the patient connected to a heart-lung machine to maintain circulation during surgery. The boy’s body was also cooled to a safe, controlled temperature to protect vital organs during surgery. After carefully opening the heart, we identified and removed thickened tissue and fibrous bands that were causing the blockage below the aortic valve. Since the outflow tract was still narrow, we made an additional opening through the right side of the heart to further clear the pathway. We used a medical-grade patch (synthetic patch – PTFE) to widen the passage and enlarged the aortic valve using a patch made from the patient’s own heart covering (pericardium). The heart was gradually brought back to normal temperature and rhythm and began beating on its own. A heart scan during surgery confirmed that the valve was working well and the blood flow from the heart had greatly improved, with no gradient. The patient was safely taken off the heart-lung machine and moved to recovery in stable condition,” he added.

Further Dr. Noveen Davidson added, “Modified Konno Procedure is especially beneficial in patients with severe narrowing that cannot be managed with conventional techniques. It helps improve blood flow from the heart to the rest of the body, reduces strain on the heart muscle, and significantly enhances the patient’s quality of life and long-term heart function”.

IDEA® World Convention in Sacramento, California: July 17-19, 2025

Health & Fitness Leaders from 80 Countries Converge to

‘Inspire the World to Fitness®’

SAN DIEGO, California – For the first time since its 1982 inception, the IDEA® Health and Fitness Association will be hosting fitness, health, nutrition, and wellness professionals, educators, and researchers representing over 80 countries worldwide, in California’s Capitol City of Sacramento, for the 2025 IDEA® World Convention July 17-19, 2025:

• 2025 IDEA® WORLD: https://www.ideafit.com/fitness-conferences/2025-idea-world/
• IDEA CEO Amy Thompson Announcing 2025 IDEA® WORLD in Sacramento: https://bit.ly/IDEACEOSacramento
• IDEA World Speakers & Schedule: https://bit.ly/IDEAWorld2025Brochure

More than a three-day educational event — IDEA® World is a dynamic, annual celebration of wellness and inspiration — crucial for personal trainers, group fitness instructors, yoga mind-body leaders, business owners, researchers, educators, nutritionists and dieticians, sports medicine and physical therapists, and any/all healthy body and mind advocates.

Featuring over 175 sessions presented by the most respected, global health and fitness leaders, IDEA® World provides and inspires attendees to advance their professional skillset and certifications, earn 20+ continuing education credits (CECs), elevate and enhance their network, and learn/adopt many of the industry’s latest research, developments, training, equipment, and tools. Among the educational tracks include:

• Personal Trainer Techniques
• Nutrition & Behavioral Change
• Group Exercise
• Mind-Body
• Fitness Business & Professional Development
• Exercise Science
• Special Populations (such as “Active Aging”)

Also – open and FREE to the public – will be the “IDEA World Fitness & Nutrition Expo”, featuring a diverse array of exhibitors and sponsors (such as Lifetime Fitness, WeGym, Keiser, Peeler’s Apparel, Perform Better, Merrithew and the National Academy of Sports Medicine, among others):

Hear directly from leading brands on why sponsoring or exhibiting at the 2025 IDEA® World Fitness & Nutrition Expo continues to deliver unmatched value-watch the video to see how these partnerships are driving real business growth. https://bit.ly/IDEAExhibitors.

Featuring live demonstrations and product sampling, the Expo will include exhibitors from workout and wellness equipment; fit-tech and nutrition brands; and group fitness, apparel, education, and business services; among others. For more information about sponsorship and exhibitor space availability and attendee demographics: https://bit.ly/IDEAWorldProspectus.

2025 IDEA® World attendees will also enjoy networking and special events, such as the “Golden Gala of Distinction” and IDEA Fitness Awards (featuring 99-year-old Fitness Icon Elaine LaLanne presenting the “Jack & Elaine LaLanne Lifetime Achievement Award”).

“Our IDEA team is very excited to host 2025 IDEA® World in Sacramento this year,” states Amy Thompson, CEO of the IDEA Health and Fitness Association. “We selected Sacramento for its beauty, diversity, affordability, and easy access to the world’s most innovative, wellness programs, and popular recreation leaders. And we are designing our 2025 IDEA® World program to offer cutting-edge insights, motivational experiences, and a supportive community to fuel the journey of anyone – professional or personal – that’s interested in ‘inspiring the world to fitness!”

IDEA® World will be in the Sacramento Convention Center, North Hall, 1401 K St, Sacramento, CA 95814, on July 17-19, 2025. To register, exhibit or for more information: https://www.ideafit.com/fitness-conferences/2025-idea-world/.

22nd April  2025: Redcliffe Labs, a purpose-driven pan-India omnichannel diagnostics service provider, has diagnosed the first known case of DPH2–related diphthamide deficiency syndrome–2 in India. This groundbreaking diagnosis has been published in the prestigious Wiley American Journal of Medical Genetics Part A, marking a significant milestone in the field of medical genetics and broadening the clinical understanding of this rare genetic condition. The diagnosis was carried out by Dr. Vykunta Raju K. N from Indira Gandhi Hospital, Bangalore, and Interpretation was done by Dr Himani Pandey, Lab Head of Genomics at Redcliffe Labs, and her team in collaboration with experts from leading medical institutions.

Identifying the DPH2 gene mutation enables healthcare providers to consider genetic counselling for families with a history of consanguinity. Early detection of this rare genetic disorder can facilitate timely intervention and management, potentially improving the quality of life for affected individuals. The ability to detect such mutations also aids in formulating more targeted and precise therapeutic strategies. 

As per the diagnosis, the patient is a 1-year-9-month-old female who presented with a complex set of symptoms, including developmental delay, short stature, seizures, sparse hypopigmented hair, and dysmorphic facial features. Uniquely, the child also exhibited epileptic seizures, behavioural abnormalities, and neuroimaging findings such as cerebral atrophy and white matter hyperintensities – features not previously reported in other cases of this syndrome. The clinical picture also included developmental regression, autistic features, and hypotonia, making it a distinct and complex presentation.

The diagnosis was confirmed through whole-exome sequencing, which revealed a pathogenic nonsense variant in the DPH2 gene. This mutation truncates the DPH2 protein’s C-terminal, likely impacting its role in protein synthesis. According to the American College of Medical Genetics and Genomics (ACMG) standards, the identified variant has been classified as pathogenic. This is the first confirmed case of this syndrome in India and only the third reported case worldwide.

The patient exhibited delayed developmental milestones, including late attainment of neck control and the ability to sit with support, along with poor weight gain and feeding difficulties. Multiple episodes of generalized tonic seizures and epileptic spasms were documented, beginning at six months of age. Neuroimaging revealed cerebral atrophy, periventricular white matter hyperintensities, and prominent subarachnoid spaces, indicating significant neurological involvement. Additionally, the child showed distinct dysmorphic features such as a broad forehead with a high anterior hairline, sparse scalp hair, esotropia, a depressed nasal bridge, a bulbous nose, low-set ears, and brachydactyly in both hands and feet. This diagnosis holds immense significance for the medical community as it opens new avenues for preventive healthcare and prenatal diagnosis.

Dr. Himani Pandey, Lab Head Genomics of Redcliffe Labs said ,”This case exemplifies how integrative genomic approaches can elucidate the underlying molecular etiology of rare and clinically complex syndromes. Identifying a pathogenic DPH2 variant in an Indian patient not only contributes to the global repository of rare disease mutations but also enables more precise genotype-phenotype correlation. Such discoveries are vital to advancing personalized medicine, particularly in populations with high rates of consanguinity where recessive disorders often go undiagnosed.”

This discovery not only expands the known phenotypic spectrum of DPH2–related diphthamide deficiency syndrome–2 but also emphasizes the importance of including DPH2 mutations in diagnostic panels when evaluating developmental delays and epilepsy, particularly in populations with consanguineous backgrounds. Identifying this gene variant also paves the way for targeted research into the role of DPH2 in protein synthesis, potentially aiding in the development of therapeutic interventions.

Aditya, CEO & Founder of Redcliffe Labs, said,  “This diagnosis reflects our commitment to leveraging advanced genomic technologies to uncover rare and complex genetic disorders. Identifying the DPH2–related diphthamide deficiency syndrome–2 in India not only highlights the capabilities of our team but also sets a precedent for integrating precision genetics into routine diagnostics. Our focus remains on making genetic insights accessible and impactful for patient care.”

Redcliffe Labs remains committed to pioneering advancements in genetic diagnostics and fostering research collaborations to improve patient outcomes. As a leading diagnostic and molecular genetics laboratory in India, they continue to deliver innovative healthcare solutions to address complex medical challenges.

Dr. Boppana Sai Madhuri, Consultant, Medical Oncologist, HCG Cancer Center – Vijayawada

As we go about our daily lives, it’s easy to overlook the air we breathe indoors. However, the truth is that indoor air quality plays a significant role in our overall health, particularly when it comes to cancer risk.

The Indoor Air Pollution Problem

Indoor air pollution is a pervasive issue that affects millions of people worldwide. The air inside our homes, offices, and other buildings can be up to five times more polluted than the air outside. This is due to the presence of various pollutants, including volatile organic compounds (VOCs), particulate matter (PM), and radon. These pollutants can emanate from a range of sources, including building materials, furniture, household cleaning products, and heating systems.

The Link to Cancer Risk

Exposure to indoor air pollutants has been linked to an increased risk of cancer. The International Agency for Research on Cancer (IARC) has classified some indoor air pollutants, such as radon and PM, as carcinogenic to humans. Radon, a radioactive gas that can seep into buildings from the soil, is a known cause of lung cancer. Similarly, exposure to PM, which can come from sources like cooking and heating, has been linked to an increased risk of lung cancer and other respiratory diseases.

Other Indoor Air Pollutants and Cancer Risk

In addition to radon and PM, other indoor air pollutants have also been linked to cancer risk. For example, VOCs, which can be emitted by building materials, furniture, and household cleaning products, have been shown to cause cancer in animals. Similarly, exposure to secondhand smoke, which can linger in indoor air, has been linked to an increased risk of lung cancer and other respiratory diseases.

Reducing Cancer Risk through Improved Indoor Air Quality

While the link between indoor air quality and cancer risk is alarming, there are steps we can take to reduce our exposure to indoor air pollutants. Here are some strategies for improving indoor air quality:

• Use ventilation systems : Installing ventilation systems that exchange indoor air with fresh outdoor air can help reduce pollutant levels.
• Remove sources of pollution : Identify and remove sources of pollution, such as radon and secondhand smoke.
• Use air purifiers : Air purifiers can help remove pollutants from the air.
• Choose low-VOC products : Opt for building materials, furniture, and household cleaning products that emit low levels of VOCs.

The impact of indoor air quality on cancer risk is a serious concern that deserves our attention. By understanding the sources of indoor air pollution and taking steps to reduce our exposure, we can mitigate this hidden danger and create healthier indoor environments. The air we breathe indoors matters, and it’s up to us to take action to protect our health.

Dr. Neelam Banerjee, Senior Consultant and Head of Department – IVF, Yatharth Hospital, Greater Noida

In today’s world, more women are choosing to have children later in life. Whether it’s due to career priorities, financial planning, late marriages, or personal reasons, the average age of starting a family is steadily rising, especially in urban India. But as the age increases, so do the concerns about fertility. One of the most common questions women over 35 ask is: “Will IVF work for me?” Unfortunately, this question is often surrounded by confusion, myths, and fear.

Understanding IVF and Age

After 30, the number and quality of a woman’s eggs start to reduce, and the drop becomes more noticeable after 35. By the time a woman crosses 40, natural conception becomes significantly more difficult. This is where assisted reproductive technologies like IVF (In-Vitro Fertilization) become relevant.

But here’s the good news, IVF can still be highly successful in women over 35. With the right medical care and timely intervention, thousands of Indian women in their late 30s and early 40s have gone on to have healthy pregnancies and babies through IVF.

Busting the Myths

Many people believe IVF doesn’t work after 35, but that’s simply not true. While it’s a fact that success rates are higher for younger women, many women in their late 30s and even 40s have conceived successfully with IVF. The outcome depends on several factors like the woman’s egg reserve, hormone levels, overall health, and the experience of the fertility clinic. Starting the process early and following medical guidance can make a big difference.

Another common myth is that women over 35 always need donor eggs. While donor eggs can be an option for women with very low egg quality, it’s not the rule. Many women in this age group are still able to conceive using their own eggs. Tests like AMH and ultrasound help doctors evaluate the chances and suggest the right path forward.

It’s also important to understand that IVF is not a magic solution. It increases your chances of getting pregnant but does not guarantee a baby. Sometimes, it takes more than one cycle to succeed. Success depends on many things – the woman’s age, the health of the sperm, how well the embryo develops, and the condition of the uterus. Thankfully, advances in IVF technology have helped improve success rates, especially for older women.

IVF in India

India has seen a sharp rise in the number of couples seeking IVF treatment in the past decade. A study by the Indian Society of Assisted Reproduction, shows that over 25% of IVF patients are now above the age of 35, with urban areas seeing higher demand. The awareness is slowly increasing, but more needs to be done to educate women that fertility is not something to be taken for granted.

Taking the Right Steps

If you are over 35 and trying to conceive for more than 6–12 months without success, don’t delay seeking help. A simple fertility workup, including AMH test, ultrasound, and hormone levels can give a clear picture of where you stand.

IVF after 35 is not a dead-end, it’s a carefully managed medical path that has helped countless women become mothers. While age is a factor, it is not the only one. With growing awareness, access to better medical care, and open conversations, more women can make informed choices about their fertility.