New Delhi, India – January 22, 2025 – SGF India, a leading name in vegetarian dining, is excited to announce the opening of its 24/7 outlet in Amritsar. Famous for its vibrant street food culture and diverse culinary offerings, Amritsar now welcomes SGF’s distinctive flavors, including its celebrated soy chaaps, which have quickly become a favorite among food lovers.
SGF India is redefining vegetarian dining with a focus on healthy, protein-rich meals. The Amritsar outlet features the brand’s signature live tandoor counters, offering a range of mouthwatering soy chaaps, flavorful North Indian specialties, and refreshing coolers, all in a modern, inviting setting. To celebrate this launch, SGF India is offering a Buy One Get One (BOGO) promotion, giving foodies the perfect opportunity to explore the brand’s signature dishes.
Adding to the convenience and appeal, SGF India has partnered with Tree House Hotel on Queen’s Road to offer both dine-in and takeaway options. This collaboration enables SGF India to provide a seamless dining experience for locals and travelers alike. The hotel’s strategic location, just five minutes from the railway station and fifteen minutes from the iconic Golden Temple, makes it an ideal spot for food enthusiasts. Furthermore, SGF India is offering catering services for special occasions, gatherings and other events, ensuring a delightful and hassle-free experience for customers.
“Amritsar is known for its rich street food culture, and we are excited to bring SGF’s unique, nutritious offerings to the city. Our unique chaaps, a favorite among food lovers, will now be available around the clock, offering a delicious and health-conscious dining experience,” said Mr. Kewal Ashwani Ahuja, Founder & CEO of SGF India.
SGF India continues to expand its footprint, with an upcoming opening in Bhopal in January 2025, further strengthening its presence in the country. The brand remains committed to providing nutritious, flavorful meals in modern spaces, catering to health-conscious diners across India.
About SGF: Founded in 2012 by Mr. Kewal Ahuja, Spice Grill Flame (SGF) has emerged as a prominent name in the culinary landscape, celebrating a decade of excellence in 2022. Specialising in tangy, spicy, and fiery 100% vegetarian cuisine, with a particular focus on vegan offerings, SGF stands as a haven for those seeking flavorful plant-based dishes. Our expertise lies in soy products, making SGF a true paradise for veg food enthusiasts.
From its humble beginnings with just two outlets, SGF has blossomed into a network of over 100 plus establishments across India. Mr. Ahuja’s vision to spread the brand globally, anchored in delectable protein chaaps and authentic North Indian cuisine, has propelled SGF’s organic growth.