Casagrand Elevates Real Estate Marketing with Rush Hour Campaign
Chennai, 5th September 2025: Bringing the buzz of flash sales into real estate, Casagrand, one of the leading real estate developers in India, kick-starts Casagrand ‘Rush Hour’ a 96-hour non-stop home-buying festival in Chennai. Modelled on high-intensity consumer engagement models, the four-day campaign held between 4th September 2025 to 7th September 2025, will have its sales operation happening 24/7, bringing together exclusive offers, transparent pricing, and a wide range projects under one platform, transforming homebuying into a more engaging, simplified, and rewarding experience.
Day one of the campaign witnessed a phenomenal response from homebuyers across Chennai,. This powerful start has set the pace for the four-day fest, giving buyers the chance to unlock savings of up to ₹10 lakhs across 30 marquee Casagrand projects. Whether it’s a stylish apartment or a premium villa, Casagrand Rush Hour has something to match every budget. From Casagrand Cheers on Kelambakkam–Vandalur Main Road to Casagrand Madelyn in Thirumudivakkam, Casagrand Flagship in Pallikaranai, Casagrand Reva in Pallavaram, Casagrand HolaChennai in Sholinganallur, and Casagrand Jarvis in Siruseri, the campaign spans prime locations with unmatched offers. What makes Rush Hour truly distinctive is its bold, innovative format and seamless, engaging experience that is redefining how Chennai buys homes.
With Rush Hour, Casagrand once again demonstrates its leadership in redefining real estate marketing, offering homebuyers not just properties, but a dynamic and rewarding purchase experience. As the city’s most exciting homebuying festival continues till 7th September, buyers in Chennai have a limited window to seize unmatched deals across some of the city’s most sought-after residential projects. Backed by Casagrand’s legacy of trust, quality, and innovation, Rush Hour is making homeownership more accessible, transparent, and compelling than ever before.
Tata Motors’ Aarogya Programme Transforms Over 6.6 Lakh Lives Through Healthcare and Nutrition Interventions
September 5, 2025: As India observes National Nutrition Week, Tata Motors is also making significant strides in advancing community healthcare across the country through its Aarogya Programme. The programme adopts a three-pronged approach focused on addressing child malnutrition, enhancing heath awareness among women and adolescents, and delivering both preventive and curative healthcare services.
In FY 24-25, Aarogya reached nearly 6.66 lakh beneficiaries, achieving 87% recovery among malnourished children and an 80% reduction in anaemia among women. These outcomes underscore Tata Motors’ commitment to harnessing the power of early health and nutrition interventions and its long-lasting impact across communities.
Operating in regions with critical healthcare needs, including rural communities and urban slums across Jamshedpur, Pune, Pantnagar, Dharwad, Lucknow, Sanand, and Mumbai – the Aarogya programme has delivered measurable improvements by making nutrition, health awareness, and preventive and curative services accessible to those who need them most.
In Jamshedpur, Aarogya has positively impacted nearly 3 lakh community members across East Singhbhum district and its remote areas. Recognising the unique challenges faced by the urban underserved communities, Tata Motors extended its efforts through Project Aarogyasampanna in the slums of Trombay, suburban Mumbai, significantly reducing the instances of severe malnutrition among children by an impressive 90%. Building on this momentum in FY’25, Tata Motors launched Project Addressing Malnutrition in Sanand, enabling 506 severely malnourished children to receive targeted care and achieving 88% recovery rate.
Speaking on the impact of Aarogya, Vinod Kulkarni, CSR Head, Tata Motors, said, “At Tata Motors, we view nutrition as a cornerstone of resilience and a critical enabler across the human life cycle. Through our Aarogya programme, we are addressing child malnutrition and maternal health with a holistic, community-driven model that strengthens long-term well-being. Anchored in our strategic CSR framework and enabled through convergence with government initiatives, partners, and local communities, Aarogya reflects our commitment to creating scalable and sustainable health outcomes. The positive impact we witness inspires us to continue advancing national priorities such as Poshan Abhiyaan while fostering a healthier and more equitable India.”
With a footprint across 26 states and 8 union territories, Tata Motors is advancing community healthcare by combating child malnutrition, promoting health awareness, and extending preventive and curative care, in alignment with the Sustainable Development Goals. The Aarogya Programme exemplifies how targeted, data-driven interventions can create lasting change in India’s nutrition landscape—proving that when purpose meets scale, transformation follows.