Mumbai / Hyderabad, 10th February 2025: This Valentine’s season, Novotel Hyderabad Airport introduces the new wellness initiative – The Love Yourself Campaign. A thoughtful, designed experience focused on the power of self-love and all-around well-being, it is curated for those who seek the opportunity to rediscover self, embracing the path of self-care. While Valentine’s Day is often about celebrating love for others, this unique initiative encourages guests to embrace the most important love of all self-love.

Novotel Hyderabad Airport invites guests to indulge in serene spa indulgences, precisely curated with a focus on wellness and relaxation to soothe the senses and promote inner harmony. Clean eating options further enhance this experience, ensuring nourishment from within. Guests can also indulge in a solo retreat, providing a peaceful sanctuary for reflection, relaxation, and reconnection with oneself.

“At Novotel Hyderabad Airport, we believe that self-care is the foundation of a fulfilling life. This Valentine’s season, we want to remind everyone that love begins within. Our Love Yourself campaign is designed to create meaningful moments where guests can truly indulge in self-appreciation and well-being,” said Mr Sukhbir Singh, General Manager at Novotel Hyderabad Airport.

This campaign is a testament to the wellness commitment that Novotel Hyderabad Airport embodies, offering guests a holistic approach to relaxation and self-discovery. By joining this transformative journey, each moment becomes an opportunity to reconnect, recharge, and truly love oneself.

National, February 10, 2025: PVR INOX, India’s largest and most premium cinema chain, is adding a touch of cinematic romance to the celebrations with an exciting and interactive gamification campaign – ‘What’s Your Love Language?’ This initiative is designed to engage moviegoers in a fun and insightful way, helping them discover their unique love language through the lens of movies. The campaign will run from 7th February, 2025 – 16th February, 2025.

With this engaging game, participants will answer five love and movie-themed questions to determine their love language. To make the experience even more filmy, they will also discover which iconic movie character embodies their love language, making the results both fun and relatable.

To participate, audience can scan the QR code or click the provided link to start the online game where they need to answer five situation-based questions to uncover their love language and also get the opportunity to share the results with loved ones on social networks, sparking engaging conversations about love and cinema.

“Valentine’s Day is all about celebrating love in its many forms, and at PVR INOX, we believe cinema has always been one of the most powerful media for storytelling. With this engaging gamification initiative, we aim to bring movie lovers closer through a fun and personalized experience, making their Valentine’s celebrations even more memorable,” said Mr. Gautam Dutta, CEO, Revenue and Operations, PVR INOX Ltd.

Prime Video’s original adult animation series, Invincible S3, has been earning rave reviews ever since its release, boasting a stellar 100% score on Rotten Tomatoes. Packed with surprises, this season has left J.K. Simmons, the voice of Omni-Man, eager for fans to experience what’s in store. As the storyline delves into Omni-Man’s complex dynamic with Allen the Alien, voiced by Seth Rogen, Simmons is all praise for the season’s ability to masterfully bring out the humanity in his character. As Omni-Man’s armour begins to crack, he teases a season filled with interesting subtlety in the characters, evolving dynamics in their relationships, and an adrenaline-fueled premise that will keep viewers on the edge of their seats. Adding to the excitement, Simmons also confirms that the production for Invincible season 4 is already underway.

J.K. Simmons highlights the depth of Omni-Man’s dynamic with Allen the Alien and shares his experience voicing scenes alongside Seth Rogen. He said, “Well, it’s unexpected, I hope. And I’m always loath to even get close to any spoilers, but I loved the whole season, the whole third season, and exploring the relationship between Omni-Man and Allen the Alien that, you know, based on the first two seasons, you know, there was a continuing surprise to me. And also getting to play scenes with Seth Rogen was, you know, even though we were never in the room at the same time, I did get to respond to what Seth had already laid down a few times.”

Simmons further said, “Well, it’s that inner turmoil, right? There’s the alpha, the Viltrumite, the Omni-Man, and then he’s sort of reluctantly feeling these tinges of humanity invading his being. And then, he spends a significant amount of time, basically in a very intimate one-on-one situation with Allen the Alien, of all beings. It was a really fun season to continue to explore what that brings out in Omni-Man/Nolan.

Well, you’re in a room with Allen the Alien/Seth Rogen. You either have to just listen to him never shutting up, or you have to get chatty in return. I love the way that, first of all, plot brought us to that point and we really got to just kind of wallow in it, and see more, hear more, of Omni-Man philosophizing and justifying and arguing and even being funny from time to time.

Yeah, I think that’s it. He continues to sort of chink away at the armor, that Viltrumite armor, and Allen is a smart alien. He’s just continuing to do that because he senses that there is a tinge of humanity there and that he’s not talking to a brick wall that you usually are when you’re talking to a Viltrumite. So, yeah, again, I think it’s one of those really nice — I’m surprised, I guess, to use the word subtle, because it’s an animated show about superheroes, but there is a lot of really interesting subtlety in the characters and the relationships, and that continues to be one of the things that makes it an interesting job to continue with when you do this kind of long-form storytelling, whether it’s animated or live-action. It’s nice not to feel like your character ever stagnates.”

Developed by Robert Kirkman, Invincible S3 features a stellar voice cast, including Steven Yeun, J.K. Simmons, and Sandra Oh. The eight-episode animated adventurous drama, based on Robert Kirkman’s award-winning comic book series, follows 17-year-old Mark Grayson, as he inherits his father’s superpowers and embarks on a journey to become Earth’s greatest defender. The first three episodes of Season 3 are now streaming exclusively on Prime Video in English and Hindi, with new episodes dropping weekly on February 13.

Whether you’re going out to a romantic dinner, staying home to snuggle on the couch, or spending the holiday hanging with single pals, Rangriti with its exclusive range of unique ethnic, contemporary fusion wear, and Ino-Western styles adds a sense of romance and love on the occasion of Valentine’s day. With an extensive array of choices to choose from, Rangriti offers the trendiest silhouettes and impeccable designs to level up your ethnic look. The collection dazzles with an unparalleled curation of mix-and-match, voguish ethnic, all-time classics, dresses, festive wear and matching bottom wear- all available at one destination to elevate your shopping experience.

The Colour of Love

Brighten the day by giving your girls the colour of the season. Rangriti’s red kurta set dazzles with intricate embroidery with a unique neckline. Paired with a matching coloured dupatta and straight pants, this piece is the epitome of grace and elegance.

The Colour of Comfort

Stun your partners by donning our mustard-coloured kurta set paired with a matching dupatta and straight pants. Accompanied by a complementing dupatta and pants, this piece exudes royalty and richness.

The Colour of Liveliness

Our lime three-piece kurta set is tailored for girlies who love donning fresh ethnic colours. The delicate embroidery and fine print over the neck and the hem of the pants make your morning dates effortless and lovely.

Mumbai, 10 February 2025: Amazon MX Player, Amazon’s free video streaming service today unveiled a quintessential brand film starring Jackie Shroff as he navigates through challenges with on-the-go solutions from Yatra Online Limited (Yatra.com). The brand film brings MX Vdesi to the forefront, the stellar international content library of the service featuring Korean, Turkish, and Mandarin shows that are dubbed in Hindi, Tamil, and Telugu for viewers to watch, absolutely free.

The brand film in association with Yatra highlights how booking through Yatra’s platform ensures a smooth, hassle-free journey at the best prices with Jackie Shroff bringing in his signature swag. While he assures the travelers of a great experience, he reveals that what will stand out in their upcoming journey is his Bhidu, Amazon MX Player providing non-stop free entertainment with titles ranging from K-Dramas, and Mandarin Dramas to Hindi blockbusters, action-packed thrillers, and laugh-out-loud comedies.

Entertainment meets Edutainment in Amazon MX Player’s brand film with Duolingo as Jackie Shroff relies on Duo to help order food at a restaurant where he is unfamiliar with the language. Jackie goes on to mention how learning new languages does not only help in such instances but also helps watch Korean, Turkish, and Mandarin shows that are available on Amazon MX Player. For those who are still learning, there’s still an easy way out with the available titles dubbed in Hindi, Tamil, and Telugu for audiences to watch.

Speaking about the partnership, Aruna Daryanani, Director, Amazon MX Player, shared, “At Amazon MX Player, we are always looking for innovative ways to engage our audience, and collaborating with brands to communicate our message using sung quirky, fun brand films. Partnering with Yatra and Duolingo allows us to blend entertainment with utility, making streaming even more engaging. We look forward to more such creative collaborations that bring fresh, entertaining content to our users for absolutely free.”

Commenting on the brand films and partnership with Amazon MX Player, Dhruv Shringi, Whole-time Director cum CEO, of Yatra, said, “We are thrilled to have joined forces with Amazon MX Player on this innovative and engaging campaign. We believe that travel should be seamless, enjoyable, and memorable, and this collaboration aligns perfectly with that vision. With Jackie Shroff bringing his inimitable charm to this campaign, it’s a testament to the power of creative collaborations in delivering a complete and enjoyable experience to our customers.”

Amazon MX Player offers premium content to audiences across India for free. These include award-winning scripted series, reality shows, international content dubbed in local languages and more. The service is available through its apps on mobile, Amazon shopping app, Prime Video, Fire TV, and Connected TVs.

Mumbai, 10th February 2025: BML Munjal University (BMU) recently hosted the inaugural BML Munjal Memorial Lecture titled “India 2047: Strategies for a Viksit Bharat” at the India International Centre in New Delhi. The event featured renowned economist and sustainable development expert Prof. Jeffrey D. Sachs, who delivered an insightful address on the transformative strategies needed to create a prosperous and sustainable India by 2047.

In his keynote, Prof. Sachs, Director, of the Center for Sustainable Development, at Columbia University emphasized the critical importance of balancing development, equity, and environmental sustainability. He outlined strategies that will enable India to navigate key challenges in areas such as energy transitions, sustainable growth, and inclusive development, ensuring that the nation thrives on its path to becoming a Viksit Bharat by 2047.

Prof. Sachs highlighted the need for robust policy frameworks and collaboration between public institutions and the market to achieve equitable growth. “India’s journey to becoming a Viksit Bharat by 2047 requires a bold and adaptive approach, balancing economic growth with sustainability and social equity. The biggest challenges ahead include environmental degradation and global instability, but India has the potential to lead in sustainable development. Its ability to effectively integrate state and market dynamics, as seen in successful Asian economies, will be crucial. By fostering innovation, strategic policymaking, and global and regional cooperation, India can emerge as one of the world’s top three economies, shaping a resilient and inclusive future,” he remarked during the session.

Shyam B. Menon, Vice Chancellor, BMU, remarked, “The BML Munjal Memorial Lecture is envisioned to become an institution and an integral part of the calendar of institutional and cultural events in the city of Delhi. This is our tribute to the city’s tradition of conversations, reflections, and debates. This series will bring together the most influential scholars, creative minds, and changemakers to deliberate on subjects of contemporary significance, reflecting BMU’s commitment to thought leadership and intellectual inquiry. We are fortunate to have Prof. Jeffrey Sachs, a leading scholar of economics and public policy, to deliver the inaugural lecture of this series. This is also significant as BMU is in the process of establishing a Centre for Public Policy and Governance.”

The lecture was chaired by Prof. Deepak Nayyar, Professor Emeritus of Economics at Jawaharlal Nehru University, who also steered an engaging discussion, “The aspiration for development is both feasible and plausible. Two things are critical to realize this aspiration: First, we must create equal social and economic opportunities for all irrespective of caste, gender, and religion, and second, make a public provision for education and healthcare for our people. I agree with Prof. Sachs that South Asia must get its act together and if China and India can transform their rivalry into cooperation, the world will be a better place.”

The session was attended by an esteemed audience of policymakers, academics, students, and professionals, all of whom engaged in lively discussions on the challenges and opportunities India faces in its journey towards a sustainable future.

BMU’s commitment to encouraging interdisciplinary dialogue and thought leadership was evident in the success of the inaugural BML Munjal Memorial Lecture. The event marked the beginning of a new initiative to inspire critical thinking and innovation in the pursuit of India’s global leadership in sustainable development.

Mumbai, February 10th, 2025: This Valentine’s Day, the talented artists of Sony SAB—Naveen Pandita, Darshan Gurjar, Chinmayee Salvi, and Aditya Redij—share their thoughts on the true meaning of love. For these actors, love goes beyond just romantic relationships — it includes the deep connections they share with their family, friends, and even pets. The actors share their thoughts on love, whether it’s about standing by someone through tough times or appreciating the unconditional bond with loved ones. They also reveal their special plans for the occasion, celebrating love in their own unique ways.

Naveen Pandita who plays the role of Ashwin Patel in Pushpa Impossible said, “For me, love is about trying, staying, and standing by someone, especially when times are tough. True love isn’t just about the good moments—it’s about being there through challenges, struggles, and uncertainties. It’s easy to love when everything is perfect, but real love is tested in difficult times. You don’t walk away from a person, a pet, a partner, or a friend just because things get hard. Love, for me, is about choosing to stay, no matter what. This makes it truly meaningful.”

Darshan Gurjar who plays the role of Chirag in Pushpa Impossible said, “The year 2025 has begun with a lot of positivity, love, and personal growth for me. This Valentine’s week, I will be spending time with a friend who has stood by me through my toughest times since my junior college days. As a token of appreciation, I plan to give her something special because she has been an incredible and thoughtful friend and has been there by my side. My parents don’t particularly know about the day, so I have planned something special for them this time by booking a dinner reservation to make the day memorable for them. After all, it is a day to celebrate love, so everybody should spend their day with their loved ones this Valentine’s Day.”

Pariva Pranati who plays the role of Vandana in Wagle Ki Duniya said, “Love, to me, is about kindness, consideration, and understanding. But above all, I truly believe that self-love is essential. The way we feel about ourselves is reflected in the way we connect with others. Only when we embrace and respect our own emotions can we express love in its purest form to the world around us—including that special someone in our lives? It all begins with how we treat ourselves, and that, in turn, shapes the relationships we build.”

Chinmayee Salve who plays the role of Sakhi in Wagle Ki Duniya said, “Love is not just a feeling; it’s a journey, one of kindness, forgiveness, and selflessness. It’s about showing up, being present, and creating moments that truly matter. It’s about building a space where hearts feel safe, valued, and cherished. This Valentine’s Day, let’s celebrate love in all its beautiful forms—the love we give, the love we receive, and the love we nurture within ourselves.

Aditya Redij who plays the role of Krishnadevaraya in Tenali Rama said, “For me, love is more than just a feeling—it’s an energy that connects, strengthens, and accepts us as we are. It exists in many forms—the care of parents, the honesty of friendship, the support of a partner, and the innocence of a child’s smile. The purest love is unconditional, like the love I share with my parents and my son. Holding him for the first time redefined love for me. Friendship, too, is a cherished bond built on trust and loyalty, and I am grateful for friends who have stood by me. And then there’s my wife, my partner, my guide—whose love is my strength. Love, to me, is about connection, understanding, and standing by the people who matter. This Valentine’s Day, I celebrate all the love that makes life meaningful.”

Mumbai, 10th Feb 2025: Fitness enthusiasm is on the rise, yet competitive platforms remain scarce for those eager to test their limits. To bridge this gap and redefine the fitness competition landscape, cult, India’s leading fitness and wellness brand, launches ‘cult UNBOUND’, an electrifying fitness championship, designed to challenge participants’ strength, endurance, and resilience.

Participants will compete individually, pushing their limits in a high-energy fitness circuit. Designed for all fitness levels, from every day to seasoned athletes, cult UNBOUND provides an opportunity to assess and enhance one’s physical capabilities. What truly sets this event apart is its vibrant community spirit. cult UNBOUND is a celebration where fitness enthusiasts come together, forge lasting friendships, and inspire each other to reach new heights.

Breaking Barriers, One Challenge at a Time

This competition isn’t just about winning, it’s about pushing boundaries and redefining what’s possible. The competition kicks off on March 22, 2025, across 90+ cult centers in Bangalore, Mumbai, Delhi, and Hyderabad. The event is expected to attract fitness aficionados from diverse backgrounds, united by a shared commitment to fitness and endurance. Top performers from the Challengers Round will advance to the cult UNBOUND Championship in Bangalore on April 12, 2025. All participants will receive a commemorative medal and detailed performance rankings to track progress.

The cult UNBOUND fitness arena is designed to push participants to their peak performance through a high-intensity course:

•  Multi-Stage Challenge: Participants take on exciting workstations, from strength and endurance tests in the Challengers Round to high-intensity functional movements in the Championship Round.
•  Competitive Categories: Participants compete in Men’s or Women’s divisions, choosing between Open and Pro levels for fair competition.
•  Selection Criteria: Participants will be ranked based on their workout scores, with top performers advancing to the Championship Round in Bangalore.

On the launch of cult UNBOUND, Santhosh Kumar, CTO, cult said, “More than just a fitness challenge, cult UNBOUND is a celebration of human potential and community spirit. Our goal is to provide a platform where everyday athletes and the thriving fitness community can embrace competition while connecting with like-minded individuals. The purpose of the competition is to push people to achieve beyond their limits and discover the unstoppable version of themselves.”

Maha Kumbh, one of the world’s largest religious gatherings, has always been more than just a spiritual event — it’s a melting pot of Indian cultures, uniting millions from diverse backgrounds in a shared celebration of faith and heritage.

With a whopping footfall of over 45-50 crore, the Maha Kumbh is a fertile ground for innovative marketing, and this year, IntelliSmart Infrastructure seized the opportunity to make a lasting impact.

As part of the ‘Smart Meter Ek, Faayede Anek’ campaign, IntelliSmart showcased the transformative impact of smart meters through impactful messaging displayed across screens at the Kumbh Mela.

This ingenious approach not only introduced millions to the benefits of the smart metering technology but also aligned the brand’s message with the event’s cultural essence.

The campaign highlighted how smart meters contribute to an efficient and sustainable energy ecosystem by offering seamless billing and payment facilities, better energy management, and consumer empowerment. Leveraging the Maha Kumbh’s massive audience, IntelliSmart’s initiative aimed to bridge the gap between advanced technology and grassroots awareness.

A Strategic Move to Drive Awareness

Understanding the Kumbh’s cultural and spiritual significance, IntelliSmart adopted a simple yet relatable messaging style that resonated with the attendees. By focusing on how smart meters can bring tangible benefits to their lives, the campaign fostered a sense of trust and relevance—key to connecting with an audience spanning rural, urban, and even international demographics.

Interactive Experiences Lead the Way

While the campaign’s core was its widespread visibility, IntelliSmart didn’t stop there. Drawing inspiration from other successful experiential marketing efforts at Maha Kumbh, the company also engaged audiences through on-ground activations. This approach turned the campaign into more than just an informational drive—it became an experience that left attendees with a lasting impression of IntelliSmart’s innovative digital solutions.

Setting a Benchmark for Experiential Marketing

In a setting as unique as Maha Kumbh, where spirituality meets modernity, IntelliSmart’s campaign stood out for its innovative approach and cultural relevance. It wasn’t just about promoting smart metering technology but about demonstrating its benefits in a relatable and meaningful manner.

The success of ‘Smart Meter Ek, Faayede Anek’ at Maha Kumbh marks a new milestone in branding and experiential marketing, setting an example for how brands can creatively leverage cultural events to drive awareness and engagement.

This campaign wasn’t merely a marketing effort; it was a movement to educate and empower millions about the future of energy, ensuring that IntelliSmart remains a frontrunner in India’s journey toward a sustainable and smart energy ecosystem.

Dr. Vikas Gupta, CEO and Chief Investment Strategist, OmniScience Capital

“Indian equity markets remain under pressure due to persistent FII selling, largely driven by US factors—particularly Trump Policy Uncertainty—rather than domestic challenges. Despite the RBI’s rate cut and a pro-growth Union Budget, foreign inflows have yet to recover.

However, the upcoming Modi-Trump meeting could result in a “mini deal” on trade, potentially boosting market sentiment. Additionally, the ₹16 lakh crore capex plan outlined in the Union Budget is a long-term growth catalyst that has yet to be fully appreciated by the market.

With inflation aligning toward the RBI’s 4% target and GDP growth dipping below 7%, the central bank has prioritized economic expansion with a 25 bps rate cut while maintaining a neutral stance—balancing inflation risks with the need for growth.

Meanwhile, the rupee’s sharp depreciation, driven by concerns over potential US trade tariffs, may prompt RBI intervention. Rising US Treasury yields and capital outflows from emerging markets continue to weigh on sentiment. Even as the BJP’s electoral victories in Haryana, Maharashtra, and Delhi should have bolstered investor confidence, global uncertainties have overshadowed domestic factors.

While trade tensions persist, recent US negotiations with Mexico and Canada indicate that tariffs are more of a bargaining tool than a long-term economic threat. Additionally, de-escalation in conflicts like the Israel-Hamas and Ukraine-Russia wars could contribute to a more stable investment climate.

Key growth sectors include banks, power, housing finance, infrastructure NBFCs, EPC, and logistics. Defense, railways, and IT remain attractive but require careful valuation. Despite global headwinds, India’s economic prospects remain strong.”